Adobe Firefly records 396,998,213 monthly visits with -8.6% month-over-month growth and Freemium pricing. Icons8 records 2,190,041 monthly visits with -3.8% growth and Freemium pricing.
Commercially safe generative AI workspace for images, video, audio, vectors, and multi-model creative production.
Human-made icons, illustrations, photos and AI generation in one design library
| Dimension / Metric | | |
|---|---|---|
| Official Domain | adobe.com | icons8.com |
| Pricing Model | Freemium | Freemium |
| Monthly Visits | 397M (396,998,213) | 2.19M (2,190,041) |
| MoM Traffic Delta | -37.58M (-8.6%) | -87.18K (-3.8%) |
| Primary Market & Share | 🇺🇸 United States (26.7%) | 🇺🇸 United States (20%) |
| Direct Visits / mo | 156.09M | 602.59K |
| User Rating | 4.6 | 4.4 |
| Supported Platforms | Website | Website |
Commercially safe generative AI workspace for images, video, audio, vectors, and multi-model creative production.
Generate images, videos, vectors, and audio using Adobe's IP-indemnified Firefly models or switch seamlessly to integrated partner models from Google, OpenAI, FLUX, Runway, Luma AI, and ElevenLabs within one workspace.
Ideate, organize, and iterate with creative teammates on an infinite visual canvas designed for mood boarding, storyboarding, and real-time campaign prototyping before exporting to Creative Cloud desktop apps.
Brush over specific regions to insert, remove, or replace objects with matching perspective and lighting, or extend aspect ratios seamlessly across both still photography and video timelines.
Turn text prompts or reference frames into cinematic video clips, atmospheric layers like smoke or lens flares, and custom synced sound effects, plus translate spoken video into 20+ languages with voice preservation.
Human-made icons, illustrations, photos and AI generation in one design library
Deep packs drawn by the same team, with some styles exceeding 13,000 icons so sets stay visually consistent.
Hundreds of illustration styles, 3D models, stock photos and royalty-free music assets for web, product and marketing work.
Generate icons, illustrations and people photos, then edit with face swap, background removal and AI upscaling.
A browser-based design canvas for combining assets, text and AI output and exporting finished compositions.
Backed by robust commercial legal indemnification and stock assets, but offers fewer advanced generative manipulation controls.
Backed by robust commercial legal indemnification and stock assets, but offers fewer advanced generative manipulation controls.
SpecialistSpecialized e-commerce background removal and product photography generation, but lacks broader artistic illustration and video tools.
SpecialistSpecialized e-commerce background removal and product photography generation, but lacks broader artistic illustration and video tools.
Comprehensive all-in-one mobile and web creative suite, but lacks enterprise-grade commercial indemnity safeguards.
Comprehensive all-in-one mobile and web creative suite, but lacks enterprise-grade commercial indemnity safeguards.
SpecialistAggregates diverse third-party AI models for flexible image creation, but lacks a curated design asset library.
SpecialistAggregates diverse third-party AI models for flexible image creation, but lacks a curated design asset library.
SpecialistTraditional layer editing paired with accessible AI generation tools, but less advanced foundation model fidelity for professional design.
SpecialistTraditional layer editing paired with accessible AI generation tools, but less advanced foundation model fidelity for professional design.
Produces stunning, highly artistic visual aesthetics, but lacks native vector graphics export and traditional layer-based editing tools.
Produces stunning, highly artistic visual aesthetics, but lacks native vector graphics export and traditional layer-based editing tools.
SpecialistOffers fast multi-modal image generation and developer APIs, but provides less specialized design asset organization.
SpecialistOffers fast multi-modal image generation and developer APIs, but provides less specialized design asset organization.
SpecialistProvides advanced generative image models with fine-tuning control, but lacks dedicated stock icon and UI asset search.
SpecialistProvides advanced generative image models with fine-tuning control, but lacks dedicated stock icon and UI asset search.
Industry-leading cinematic video generation and editing tools, but less focused on static commercial graphic design and vectors.
Industry-leading cinematic video generation and editing tools, but less focused on static commercial graphic design and vectors.
SpecialistAggregates multiple third-party video and image models in one interface, but lacks unified proprietary creative ecosystems.
SpecialistAggregates multiple third-party video and image models in one interface, but lacks unified proprietary creative ecosystems.
Specialisthandle: magic-hour
SpecialistPowerful cinematic video generation from text and reference images, but weaker at static graphic design and vector editing.
SpecialistPowerful cinematic video generation from text and reference images, but weaker at static graphic design and vector editing.
