How do their growth rates compare?

Apify has a month-over-month growth rate of +3.9%; Clay has -2.7%.

How does pricing compare?

Apify: Freemium, Contact for Pricing. Freemium: a free plan with monthly usage credits, paid subscription tiers that scale credits and concurrency, consumption-based charges for many marketplace Actors, and custom enterprise pricing. Developer payouts are also available for published Actors. Clay: Freemium, Free Trial, Contact for Pricing. Clay uses flexible, plan-based pricing with a 14-day free trial and a free entry point for individuals getting started, while larger teams and enterprises are quoted based on seats, credits, and data usage. Contact Clay for detailed enterprise pricing.

What are alternatives to Apify and Clay?

Other tools in related categories include Zapier, n8n, Instantly, Firecrawl, Outreach.

Apify vs Clay — Traffic (4.15M vs 1.27M), Pricing & Verdict

Open AI Tools

Apify vs Clay — Traffic (4.15M vs 1.27M), Pricing & Verdict | Open AI Tools

Side-by-Side Traffic & Specification Matrix

Dimension / Metric	Apify	Clay
Official Domain	apify.com	clay.com
Pricing Model	Freemium, Contact for Pricing	Freemium, Free Trial, Contact for Pricing
Monthly Visits	4.15M (4,147,762)	1.27M (1,267,465)
MoM Traffic Delta	+156.83K (+3.9%)	-35.69K (-2.7%)
Primary Market & Share	🇺🇸 United States (22.2%)	🇺🇸 United States (42.4%)
Direct Visits / mo	1.82M	744.96K
User Rating	4.6	4.7
Supported Platforms	Website	Website

Apify

Run thousands of ready-made web scrapers and AI agents from one cloud platform

Actor marketplace

Over one hundred thousand ready-to-run scrapers and automation tools covering social media, maps, e-commerce, real estate, and general web crawling.

MCP server and CLI

Connect Apify Actors directly to AI assistants and agents so they can search the store, run scrapers, and pull structured results as tool calls.

Anti-blocking and proxy infrastructure

Managed proxy rotation and unblocking are built into the platform, so scrapers keep working when target sites add defenses.

Crawlee and the Apify SDK

An open-source crawling library plus Python and JavaScript SDKs for building custom Actors with Playwright, Puppeteer, Selenium, or Cheerio.

Strengths & Pros

+Enormous library of maintained scrapers means many jobs need no code at all
+Infrastructure concerns like proxies, retries, and blocking are handled for you
+Agent-ready through MCP, CLI, and API, with LangChain and LlamaIndex integrations
+Generous free tier for testing plus a developer revenue-share program