Know what's actually working in your ecommerce business — and act on it instantly.
Know what's actually working in your ecommerce business — and act on it instantly.
BooleanMaths records 30,692 monthly visits with -9.5% month-over-month growth and Free Trial, Contact for Pricing pricing. By the Numbers records 11,605 monthly visits with -43.6% growth and Free Trial, Paid pricing.

Shopify analytics that explain why your numbers moved
| Dimension / Metric | ![]() | |
|---|---|---|
| Official Domain | booleanmaths.com | bythenumbersapp.com |
| Pricing Model | Free Trial, Contact for Pricing | Free Trial, Paid |
| Monthly Visits | 30.69K (30,692) | 11.61K (11,605) |
| MoM Traffic Delta | -3.21K (-9.5%) | -8.95K (-43.6%) |
| Primary Market & Share | 🌐 Global (—) | 🇺🇸 United States (41.9%) |
| Direct Visits / mo | 24.59K | 4.56K |
| User Rating | 4.1 | 4.4 |
| Supported Platforms | Website | Website |
Accurate attribution and a trusted data layer for D2C brands
Sends enriched purchase events to Meta and Google Ads conversion APIs to improve match quality and reduce dependence on browser-side pixels.
Resolves overlapping journeys across Meta, Google, email, and other channels with multi-touch modelling for first-touch and channel comparisons.
Puts contribution margin, COGS, shipping, RTO, and ad spend in one live view so scaling decisions are made on profit, not just ROAS.
Recovers orders lost to third-party checkouts, COD, RTO, and cross-browser journeys, and adds post-purchase surveys to capture customer intent.

Shopify analytics that explain why your numbers moved
An AI-written summary of what changed in your store each week, why it changed, and up to three recommended next steps, delivered by email every Monday and whenever something meaningful shifts.
A 12-cell recency-and-frequency matrix that rescores regularly and sorts customers into seven loyalty groups you can activate as segments for win-back and retention campaigns.
A report library covering sales, profit, customers, products, and marketing, plus a Copilot that answers follow-up questions about your store data in natural language.
Build an audience once with 75+ filters and push it to Klaviyo, Mailchimp, Attentive, Meta, Google Ads, TikTok, and Reddit Ads on a recurring refresh instead of re-uploading CSVs.
Know what's actually working in your ecommerce business — and act on it instantly.
Know what's actually working in your ecommerce business — and act on it instantly.

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