# Brevo vs WAPlus

Brevo records 6,527,382 monthly visits with +5.8% month-over-month growth and Freemium pricing. WAPlus records 98,398 monthly visits with +1.4% growth and Freemium pricing.

| Metric | [Brevo](https://openaitools.app/tool/brevo) | [WAPlus](https://openaitools.app/tool/waplus) |
| :--- | :--- | :--- |
| Website URL | https://www.brevo.com | https://waplus.io |
| Categories | AI Email Marketing, AI CRM, AI Marketing, AI Sales Assistant | AI CRM, AI Chatbot, AI Translate |
| Pricing Model | Freemium | Freemium |
| Monthly Visits | 6,527,382 | 98,398 |
| MoM Growth Rate | +5.8% | +1.4% |
| Primary Market | France | China |
| Direct Visits | 4,225,469 | 36,726 |
| Review Score | 4.5 | 4.4 |
| Saved Count | 0 | 0 |
| Supported Platforms | Website | Website |

## Brevo

Brevo is an integrated customer engagement platform used by hundreds of thousands of businesses, from solo entrepreneurs to enterprises. It brings together campaign and automation tools, transactional messaging, sales management, and a customer data platform so marketing, sales, and support teams work from a single source of truth.

Channels cover email, SMS, WhatsApp, web and mobile push, live chat, chatbot, VoIP phone, and mobile wallet, while the CRM side offers custom pipelines, sales automation, and meeting scheduling. Integrations extend to more than 150 tools including Shopify, WordPress, Stripe, and Zapier, and developers get an open API, SDKs, and detailed guides.

Brevo has moved to an AI-first approach with its Aura agents: a Marketing Agent generates copy and auto-segments audiences, a Sales Assistant enriches contacts and drafts outreach, a Data Analyst answers questions in plain language, and a Conversations Agent summarizes chats and tailors replies. A free tier is available, with paid plans scaling by email volume and contacts.

**Pricing & Plans:** Freemium. A free plan is available with daily sending limits and basic features; paid plans scale with the number of contacts and monthly email volume, and higher tiers add advanced automation, loyalty, and enterprise-grade security. Custom pricing and demos are offered for larger organizations.

- **Multichannel campaigns:** Run email, SMS, WhatsApp, push, and mobile wallet campaigns from a drag-and-drop editor with ready-made templates.
- **Marketing automation:** Build no-code workflows and multichannel customer journeys with A/B testing, advanced segmentation, and web and event tracking.
- **Built-in CRM and sales tools:** Manage deals with custom pipelines, sales automation, live chat, chatbot, and meeting scheduling in the same platform.
- **Aura AI agents:** AI agents generate campaign copy, auto-segment audiences, optimize send times, enrich contacts, and turn data questions into visual insights.
- **Transactional messaging and API:** Send real-time email, SMS, and WhatsApp via SMTP relay or API, backed by SDKs, developer guides, and 150+ integrations.

**Strengths:** Very broad channel coverage in a single platform, from email and SMS to WhatsApp, push, and live chat; Free tier makes it easy to start without a credit card; More than 150 integrations plus an open API and SDKs for developers; AI agents embedded across marketing, sales, and analytics tasks

**Limitations:** Feature density can be overwhelming for very small teams; Free plan has daily sending limits that serious campaigns will outgrow; Costs rise as contact lists and email volume grow

[Profile (Markdown)](https://openaitools.app/tool/brevo.md)

## WAPlus

WAPlus is a WhatsApp CRM that installs as a Chrome extension and works directly inside WhatsApp Web. Rather than switching between a messaging app and a separate CRM, teams get contact management, notes, reminders, automation, and customer follow-ups in the interface they already use. A shared workspace lets you invite teammates and sync WhatsApp contacts and chats into a team inbox, so conversations and handoffs stay coordinated.

The messaging layer covers the day-to-day: keyword-based or reply-all auto replies, scheduled messages you can review or edit before sending, reusable quick replies, broadcasts to multiple contacts, and the ability to start chats with unsaved numbers. Real-time translation handles incoming and outgoing messages across 150+ languages, which is useful for teams selling into global markets. The AI chatbot is trained on your own company documents and forms, answering common questions with your business information, and it can be combined with auto-translate for round-the-clock support.

For sales and support teams, WAPlus bridges WhatsApp and the CRM. It connects to HubSpot, Salesforce, and Zoho, letting users view and update contact information and create notes, tasks, deals, and tickets without leaving WhatsApp Web; a webhook option sends conversational data to other connected apps. The site reports that more than 25,000 businesses use WAPlus and highlights cases for SaaS, AI companies, and SMEs in foreign trade. Alongside the CRM, the site offers free mini-tools such as a bulk sender, link generator, QR code generator, and chat button generator.

**Pricing & Plans:** Freemium: a free tier plus paid plans. Check the pricing page for current tiers and limits.

- **CRM workspace and shared team inbox:** Invite teammates and sync WhatsApp contacts and chats into a shared team inbox for collaboration and coordinated follow-ups.
- **HubSpot, Salesforce, and Zoho sync:** Connect HubSpot, Salesforce, Zoho, or webhooks to view and update records and create notes, tasks, deals, and tickets from WhatsApp Web.
- **Auto reply, scheduling, and broadcast:** Set keyword-based or reply-all auto replies, schedule messages, use reusable quick replies, and broadcast to many contacts at once.
- **Real-time translation:** Translate incoming and outgoing messages in real time across more than 150 languages, with automatic or manual settings.
- **AI WhatsApp chatbot:** Train an AI chatbot on your company documents and forms to answer common questions automatically, with auto-translate for global customers.
- **Contact and chat management:** Send messages to unsaved numbers, import and organize contacts with custom tabs, add notes and reminders, and manage Google Calendar events from WhatsApp Web.

**Strengths:** Runs inside WhatsApp Web, so no separate CRM tab to manage; Native integrations with HubSpot, Salesforce, and Zoho plus webhooks; Real-time translation across 150+ languages; AI chatbot trained on your own business documents

[Profile (Markdown)](https://openaitools.app/tool/waplus.md)

## Frequently Asked Questions

### How do Brevo and WAPlus compare in monthly traffic?

Brevo has 6,527,382 monthly visits, while WAPlus has 98,398. Traffic estimates describe audience size, not product quality.

### How do their growth rates compare?

Brevo has a month-over-month growth rate of +5.8%; WAPlus has +1.4%.

### How does pricing compare?

Brevo: Freemium. Freemium. A free plan is available with daily sending limits and basic features; paid plans scale with the number of contacts and monthly email volume, and higher tiers add advanced automation, loyalty, and enterprise-grade security. Custom pricing and demos are offered for larger organizations. WAPlus: Freemium. Freemium: a free tier plus paid plans. Check the pricing page for current tiers and limits.

## Alternatives

| # | Tool Name | Monthly Visits | MoM Growth Rate | Pricing Model | Summary | Profile (Markdown) |
| :--- | :--- | :--- | :--- | :--- | :--- | :--- |
| 1 | [Mailchimp](https://openaitools.app/tool/mailchi-mp) | 10,071,636 | +1.1% | Freemium | Similar all-in-one email marketing and automation suite, but with a more established design ecosystem and slightly different pricing tiers. | [.md](https://openaitools.app/tool/mailchi-mp.md) |
| 2 | [Klaviyo](https://openaitools.app/tool/klaviyo) | 6,674,207 | +6.1% | Paid | Exceptional focus on eCommerce data and advanced segmentation, though less of a general-purpose small business CRM than Brevo. | [.md](https://openaitools.app/tool/klaviyo.md) |
| 3 | [MailerLite AI Drag & Drop Editor](https://openaitools.app/tool/mailerlite-ai-drag-drop-editor) | 4,999,868 | -3% | Freemium, Paid | Simpler, highly intuitive email campaign builder with great free tiers, but lighter on built-in CRM and multi-channel features. | [.md](https://openaitools.app/tool/mailerlite-ai-drag-drop-editor.md) |
| 4 | [GetResponse](https://openaitools.app/tool/getresponse-fr) | 2,174,621 | +1.3% | Free Trial, Paid | Comprehensive online marketing suite with built-in webinars and landing pages, though interface can feel busier. | [.md](https://openaitools.app/tool/getresponse-fr.md) |
| 5 | [Attio](https://openaitools.app/tool/attio) | 1,652,928 | -4.2% | Free Trial, Contact for Pricing | The AI-native CRM for agentic revenue teams | [.md](https://openaitools.app/tool/attio.md) |
| 6 | [Crisp](https://openaitools.app/tool/crisp-chat) | 1,408,646 | +1.5% | Free Trial, Paid, Contact for Pricing, Free | AI-first customer support platform with a shared inbox built in | [.md](https://openaitools.app/tool/crisp-chat.md) |
| 7 | [ActiveCampaign AI](https://openaitools.app/tool/activecampaign-ai) | 526,760 | +0.5% | Free Trial, Paid | Powerful advanced marketing automation and CRM pipelines, though with a steeper learning curve for simple email campaigns. | [.md](https://openaitools.app/tool/activecampaign-ai.md) |
| 8 | [Callbell](https://openaitools.app/tool/callbell) | 487,975 | -24% | Freemium, Free Trial, Paid, Contact for Pricing | One shared inbox for WhatsApp, Instagram, Messenger, Telegram and web chat — with AI agents on top. | [.md](https://openaitools.app/tool/callbell.md) |
| 9 | [Notbot](https://openaitools.app/tool/notbot) | 470,467 | +7.3% | Freemium, Free Trial, Paid | WhatsApp chatbot, CRM, and marketing automation in one dashboard | [.md](https://openaitools.app/tool/notbot.md) |
| 10 | [SaleWisely](https://openaitools.app/tool/salewisely) | 187,721 | -69% | Freemium, Contact for Pricing | SaleWisely is a free-to-use omnichannel sales and customer service platform that unifies WhatsApp, social messaging, email and live chat into one AI-assisted shared inbox. | [.md](https://openaitools.app/tool/salewisely.md) |

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Source: https://openaitools.app/compare/brevo-vs-waplus

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