# Brevo vs Wasapi

Brevo records 6,527,382 monthly visits with +5.8% month-over-month growth and Freemium pricing. Wasapi records 58,485 monthly visits with +1.8% growth and Free Trial, Paid pricing.

| Metric | [Brevo](https://openaitools.app/tool/brevo) | [Wasapi](https://openaitools.app/tool/wasapi-io) |
| :--- | :--- | :--- |
| Website URL | https://www.brevo.com | https://wasapi.io |
| Categories | AI Email Marketing, AI CRM, AI Marketing, AI Sales Assistant | AI Assistant, AI Chatbot, AI Customer Service, AI Sales Assistant |
| Pricing Model | Freemium | Free Trial, Paid |
| Monthly Visits | 6,527,382 | 58,485 |
| MoM Growth Rate | +5.8% | +1.8% |
| Primary Market | France | Colombia |
| Direct Visits | 4,225,469 | 38,564 |
| Review Score | 4.5 | 4.2 |
| Saved Count | 0 | 1 |
| Supported Platforms | Website | Website |

## Brevo

Brevo is an integrated customer engagement platform used by hundreds of thousands of businesses, from solo entrepreneurs to enterprises. It brings together campaign and automation tools, transactional messaging, sales management, and a customer data platform so marketing, sales, and support teams work from a single source of truth.

Channels cover email, SMS, WhatsApp, web and mobile push, live chat, chatbot, VoIP phone, and mobile wallet, while the CRM side offers custom pipelines, sales automation, and meeting scheduling. Integrations extend to more than 150 tools including Shopify, WordPress, Stripe, and Zapier, and developers get an open API, SDKs, and detailed guides.

Brevo has moved to an AI-first approach with its Aura agents: a Marketing Agent generates copy and auto-segments audiences, a Sales Assistant enriches contacts and drafts outreach, a Data Analyst answers questions in plain language, and a Conversations Agent summarizes chats and tailors replies. A free tier is available, with paid plans scaling by email volume and contacts.

**Pricing & Plans:** Freemium. A free plan is available with daily sending limits and basic features; paid plans scale with the number of contacts and monthly email volume, and higher tiers add advanced automation, loyalty, and enterprise-grade security. Custom pricing and demos are offered for larger organizations.

- **Multichannel campaigns:** Run email, SMS, WhatsApp, push, and mobile wallet campaigns from a drag-and-drop editor with ready-made templates.
- **Marketing automation:** Build no-code workflows and multichannel customer journeys with A/B testing, advanced segmentation, and web and event tracking.
- **Built-in CRM and sales tools:** Manage deals with custom pipelines, sales automation, live chat, chatbot, and meeting scheduling in the same platform.
- **Aura AI agents:** AI agents generate campaign copy, auto-segment audiences, optimize send times, enrich contacts, and turn data questions into visual insights.
- **Transactional messaging and API:** Send real-time email, SMS, and WhatsApp via SMTP relay or API, backed by SDKs, developer guides, and 150+ integrations.

**Strengths:** Very broad channel coverage in a single platform, from email and SMS to WhatsApp, push, and live chat; Free tier makes it easy to start without a credit card; More than 150 integrations plus an open API and SDKs for developers; AI agents embedded across marketing, sales, and analytics tasks

**Limitations:** Feature density can be overwhelming for very small teams; Free plan has daily sending limits that serious campaigns will outgrow; Costs rise as contact lists and email volume grow

[Profile (Markdown)](https://openaitools.app/tool/brevo.md)

## Wasapi

Wasapi is built for teams whose WhatsApp volume has outgrown a single phone. Everything runs on the official WhatsApp Business API, which means no risk of the number being blocked for automation, unlimited free inbound conversations when customers message first, and access to professional features a normal WhatsApp Business app doesn't offer.

The core is a shared smart inbox: each chat (whether on WhatsApp, Instagram or Messenger) gets an open/pending/closed status, automatic assignment to a specific agent, multi-line support, and live supervision so managers can see exactly what is happening without asking around. A visual sales funnel lets teams track each opportunity by stage and value, while auto-follow-ups and assignments keep leads from going cold.

On top of that sit AI chatbots and assistants that answer instantly day and night, filter inbound leads, and hand off to humans with full context. Bulk campaigns use dynamic templates and segmentation to reach thousands of contacts safely, and a documented REST API, webhooks, WhatsApp Flows and 2,500+ Make integrations connect WhatsApp to CRMs, e-commerce systems and calendars. A newer MCP connection lets Claude or ChatGPT query and act on your account in natural language.

**Pricing & Plans:** Free trial available, then paid tiers billed monthly or annually. Equipo is $99/month (3 agents, 2 WhatsApp lines, 5,000 active contacts, 30,000 AI credits), Empresa $229/month (10 agents, 5 lines, 15,000 contacts, 70,000 AI credits), and Corporativo $599/month (30 agents, 15 lines, 60,000 contacts, 200,000 AI credits). Annual billing gives two months free. Add-ons cover extra agents ($25/mo each), lines ($45/mo each), contact packs and AI credit packs. Meta's template-message charges are separate.

- **Smart Multi-Agent Inbox:** A shared chat system with open, pending and closed states, live agent collaboration, smart auto-assignment and quick replies so hundreds of conversations never sit unanswered.
- **Multi-Line & Team Control:** Centralize multiple WhatsApp lines (sales, support, billing) in one panel, give each agent their own secure login with roles and permissions, and supervise everything in real time.
- **AI Chatbots & Assistants:** Trainable bots handle repetitive questions 24/7, qualify leads, and blend with human agents in hybrid flows, with API-based lookups and your own OpenAI key optional.
- **Bulk Campaigns via Official API:** Send personalized, segmented campaigns to thousands of contacts through the official WhatsApp Business API with delivery, read and reply reporting.
- **Instagram & Messenger in One Inbox:** Connect Facebook and Instagram so the same agent assignment rules, chatbot and per-channel reports apply across every social channel.

**Strengths:** Official WhatsApp Business API keeps the number safe from automation blocks; True multi-agent and multi-line design with granular roles and real-time supervision; AI chatbots, sales funnels and bulk campaigns under one roof; Deep integration layer: REST API, webhooks, WhatsApp Flows and Make automations

**Limitations:** Pricing scales fast: the entry Equipo tier covers only 3 agents and 2 WhatsApp lines; Meta charges message-template conversations on top of the platform fee, so total cost is usage-dependent; Contact and AI-credit limits require paid add-on packs once teams grow; Full value depends on successful WhatsApp Business API onboarding for your number

[Profile (Markdown)](https://openaitools.app/tool/wasapi-io.md)

## Frequently Asked Questions

### How do Brevo and Wasapi compare in monthly traffic?

Brevo has 6,527,382 monthly visits, while Wasapi has 58,485. Traffic estimates describe audience size, not product quality.

### How do their growth rates compare?

Brevo has a month-over-month growth rate of +5.8%; Wasapi has +1.8%.

### How does pricing compare?

Brevo: Freemium. Freemium. A free plan is available with daily sending limits and basic features; paid plans scale with the number of contacts and monthly email volume, and higher tiers add advanced automation, loyalty, and enterprise-grade security. Custom pricing and demos are offered for larger organizations. Wasapi: Free Trial, Paid. Free trial available, then paid tiers billed monthly or annually. Equipo is $99/month (3 agents, 2 WhatsApp lines, 5,000 active contacts, 30,000 AI credits), Empresa $229/month (10 agents, 5 lines, 15,000 contacts, 70,000 AI credits), and Corporativo $599/month (30 agents, 15 lines, 60,000 contacts, 200,000 AI credits). Annual billing gives two months free. Add-ons cover extra agents ($25/mo each), lines ($45/mo each), contact packs and AI credit packs. Meta's template-message charges are separate.

## Alternatives

| # | Tool Name | Monthly Visits | MoM Growth Rate | Pricing Model | Summary | Profile (Markdown) |
| :--- | :--- | :--- | :--- | :--- | :--- | :--- |
| 1 | [Mailchimp](https://openaitools.app/tool/mailchi-mp) | 10,071,636 | +1.1% | Freemium | Similar all-in-one email marketing and automation suite, but with a more established design ecosystem and slightly different pricing tiers. | [.md](https://openaitools.app/tool/mailchi-mp.md) |
| 2 | [Klaviyo](https://openaitools.app/tool/klaviyo) | 6,674,207 | +6.1% | Paid | Exceptional focus on eCommerce data and advanced segmentation, though less of a general-purpose small business CRM than Brevo. | [.md](https://openaitools.app/tool/klaviyo.md) |
| 3 | [tawk.to](https://openaitools.app/tool/abdul-malik-ibrahim-jaber-hassan) | 5,726,823 | -1.5% | Freemium | Free live chat, inbox and AI helpdesk for your website | [.md](https://openaitools.app/tool/abdul-malik-ibrahim-jaber-hassan.md) |
| 4 | [MailerLite AI Drag & Drop Editor](https://openaitools.app/tool/mailerlite-ai-drag-drop-editor) | 4,999,868 | -3% | Freemium, Paid | Simpler, highly intuitive email campaign builder with great free tiers, but lighter on built-in CRM and multi-channel features. | [.md](https://openaitools.app/tool/mailerlite-ai-drag-drop-editor.md) |
| 5 | [GetResponse](https://openaitools.app/tool/getresponse-fr) | 2,174,621 | +1.3% | Free Trial, Paid | Comprehensive online marketing suite with built-in webinars and landing pages, though interface can feel busier. | [.md](https://openaitools.app/tool/getresponse-fr.md) |
| 6 | [Attio](https://openaitools.app/tool/attio) | 1,652,928 | -4.2% | Free Trial, Contact for Pricing | Highly customizable modern CRM with flexible data models, but lacks Brevo's native high-volume email marketing and SMS broadcasting. | [.md](https://openaitools.app/tool/attio.md) |
| 7 | [Chaport](https://openaitools.app/tool/chaport-com) | 1,458,924 | +130.1% | Freemium | All-in-one customer messaging for live chat, chatbots, and self-service | [.md](https://openaitools.app/tool/chaport-com.md) |
| 8 | [AiSensy](https://openaitools.app/tool/aisensy) | 811,787 | -3.8% | Freemium | AI-first WhatsApp marketing and engagement platform built on official WhatsApp Business APIs | [.md](https://openaitools.app/tool/aisensy.md) |
| 9 | [ActiveCampaign AI](https://openaitools.app/tool/activecampaign-ai) | 526,760 | +0.5% | Free Trial, Paid | Powerful advanced marketing automation and CRM pipelines, though with a steeper learning curve for simple email campaigns. | [.md](https://openaitools.app/tool/activecampaign-ai.md) |
| 10 | [Callbell](https://openaitools.app/tool/callbell) | 487,975 | -24% | Freemium, Free Trial, Paid, Contact for Pricing | One shared inbox for WhatsApp, Instagram, Messenger, Telegram and web chat — with AI agents on top. | [.md](https://openaitools.app/tool/callbell.md) |

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Source: https://openaitools.app/compare/brevo-vs-wasapi-io

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