# Clay vs Poly

Clay records 1,267,465 monthly visits with -2.7% month-over-month growth and Freemium, Free Trial, Contact for Pricing pricing. Poly records 724 monthly visits with -71.5% growth and Contact for Pricing pricing.

| Metric | [Clay](https://openaitools.app/tool/clay-2-0) | [Poly](https://openaitools.app/tool/poly) |
| :--- | :--- | :--- |
| Website URL | https://www.clay.com | https://poly.app |
| Categories | AI Agent, AI Lead Generation, AI Sales, AI CRM | AI Browsers, AI Files, AI Search Engine, AI Image Recognition |
| Pricing Model | Freemium, Free Trial, Contact for Pricing | Contact for Pricing |
| Monthly Visits | 1,267,465 | 724 |
| MoM Growth Rate | -2.7% | -71.5% |
| Primary Market | United States | Spain |
| Direct Visits | 744,956 | 295 |
| Review Score | 4.7 | 4.2 |
| Saved Count | 2 | 4 |
| Supported Platforms | Website | Website |

## Clay

Clay brings together the three pillars of modern go-to-market work: data, reasoning, and activation. On the data side, its marketplace lets you buy and combine records from more than 200 providers under a single contract, with waterfall enrichment that queries multiple sources and keeps the best match. Signals and intent tracking surface job changes, promotions, and buying activity so you know when an account is actually in-market.

On top of that data layer, Clay runs agentic workflows. Its global agent and account agents research companies and people with AI, score and route leads, and write personalized outreach — and you can chain these steps into long-form automations or call them through the CLI and API. Because the same canvas handles enrichment, scoring, and messaging, teams stop stitching together spreadsheets, point tools, and scripts.

The activation layer is what makes the platform practical: sync targeted audiences to LinkedIn, Meta, and Google Ads, push enriched records back into your CRM with reverse ETL, or send personalized sequences through Clay's native sequencer. Clay is aimed at GTM ops, sales, marketing, and enterprise teams that want a repeatable, testable system rather than a pile of one-off campaigns.

**Pricing & Plans:** Clay uses flexible, plan-based pricing with a 14-day free trial and a free entry point for individuals getting started, while larger teams and enterprises are quoted based on seats, credits, and data usage. Contact Clay for detailed enterprise pricing.

- **Waterfall data enrichment:** Query 200+ data and AI providers from one contract and cascade across them to maximize coverage and accuracy.
- **Agentic research & scoring:** Clay's global agent and account agents research companies and people with AI, then score and route leads automatically.
- **Signals & intent tracking:** Monitor job changes, promotions, hiring activity, and other buying signals to target accounts at the right moment.
- **Workflow orchestration & CLI/API:** Chain enrichment, reasoning, and outreach into long-running workflows, or build programmatically with Clay's CLI, API, and MCP tooling.
- **Multi-channel activation:** Sync audiences to LinkedIn, Meta, and Google Ads, push data back to CRM via reverse ETL, and run personalized sequences natively.

**Strengths:** Unifies data enrichment, AI research, and multi-channel activation in a single platform; Marketplace with 200+ providers and waterfall enrichment delivers strong coverage; Powerful workflow automation with CLI, API, and MCP access for technical teams; Large, active community plus Clay University, livestreams, and education resources

**Limitations:** Steep learning curve — the flexible canvas can overwhelm new users; Credit-based data usage costs can scale quickly for high-volume teams; Enterprise pricing is quote-based, which complicates budget planning

[Profile (Markdown)](https://openaitools.app/tool/clay-2-0.md)

## Poly

Poly is a cloud file browser built around the idea that you should be able to ask for a file the way you would ask a colleague. Instead of memorizing folder structures, you describe what you need in natural language and Poly searches across images, video, audio, PDFs and documents — even finding a specific scene inside a clip or a paragraph inside a report. It can also chat about your files, transcribe interviews, and generate new images from folders of references.

Beyond search, Poly behaves like a full file platform. It offers multiple view modes from feed and grid to tree and gallery, automatic tagging, complete version history, public sharing, shared drives with separate permissions, and a native-feeling interface with keyboard shortcuts and drag-and-drop. A desktop app syncs Poly files with your local file system, and both web and desktop support offline work that syncs back when you reconnect.

Privacy is handled with encryption at every stage and a Hide from AI control so you can keep sensitive material out of the assistant's reach. Poly is currently presented as a beta with a waitlist, and pricing is not published publicly, so interested teams should join the waitlist or contact the company directly.

**Pricing & Plans:** Contact for pricing. Poly is currently offered through a beta with a join-waitlist flow, and we did not find a published self-serve pricing page during review. Reach out to the Poly team or join the waitlist for access and cost details.

- **Natural-Language AI Search:** Find files by image, concept, phrase, color, face or content similarity, and search inside documents and media for the exact page, paragraph or clip.
- **Chat and Summarize Files:** Ask questions about your files and get answers, summaries and transcriptions, with long-context reading across thousands of files in one conversation.
- **Intelligent File Management:** Store, browse and organize files with Feed, Grid, Icon, Tree, Column and Gallery views, automatic tagging and full version history.
- **Desktop Sync and Offline:** Access and sync Poly files through your local file system, with both web and desktop apps working offline until changes sync.
- **Privacy and Sharing Controls:** Encryption on device, in transit and in the cloud, plus a Hide from AI toggle and granular sharing and permissions for shared drives.

**Strengths:** Finds files by concept, color, face and content similarity, not just filename; Can search inside files for a precise scene, page or clip; Chats about and summarizes your documents, media and recordings; Desktop sync, offline support and rich view modes make it feel like a real file manager

**Limitations:** Currently in beta with a join-waitlist flow, so general availability may be gated; Some advertised capabilities such as collaborative conversations are marked 'coming soon'; No published self-serve pricing, so costs require contacting the team; AI indexing of large libraries means users should deliberately use the Hide from AI controls for sensitive files

[Profile (Markdown)](https://openaitools.app/tool/poly.md)

## Frequently Asked Questions

### How do Clay and Poly compare in monthly traffic?

Clay has 1,267,465 monthly visits, while Poly has 724. Traffic estimates describe audience size, not product quality.

### How do their growth rates compare?

Clay has a month-over-month growth rate of -2.7%; Poly has -71.5%.

### How does pricing compare?

Clay: Freemium, Free Trial, Contact for Pricing. Clay uses flexible, plan-based pricing with a 14-day free trial and a free entry point for individuals getting started, while larger teams and enterprises are quoted based on seats, credits, and data usage. Contact Clay for detailed enterprise pricing. Poly: Contact for Pricing. Contact for pricing. Poly is currently offered through a beta with a join-waitlist flow, and we did not find a published self-serve pricing page during review. Reach out to the Poly team or join the waitlist for access and cost details.

## Alternatives

| # | Tool Name | Monthly Visits | MoM Growth Rate | Pricing Model | Summary | Profile (Markdown) |
| :--- | :--- | :--- | :--- | :--- | :--- | :--- |
| 1 | [Zapier](https://openaitools.app/tool/zapier-com) | 5,065,248 | +0.4% | Freemium, Free Trial, Paid | Automate work across thousands of apps — no code required | [.md](https://openaitools.app/tool/zapier-com.md) |
| 2 | [Instantly](https://openaitools.app/tool/instantly) | 2,336,279 | +6% | Paid, Contact for Pricing | Combines cold email campaigns with verified leads, but focuses more on outreach execution than deep enrichment. | [.md](https://openaitools.app/tool/instantly.md) |
| 3 | [Dia Browser](https://openaitools.app/tool/dia-browser) | 1,254,172 | +108.4% | Free | The AI browser that reads between your tabs | [.md](https://openaitools.app/tool/dia-browser.md) |
| 4 | [Outreach](https://openaitools.app/tool/outreach) | 958,599 | +0.4% | Contact for Pricing | AI agents that work the revenue lifecycle alongside your sellers | [.md](https://openaitools.app/tool/outreach.md) |
| 5 | [Smartlead](https://openaitools.app/tool/smartlead-ai) | 952,377 | +4.3% | Free Trial, Paid | Excels at cold email deliverability and automation, but offers fewer options for complex multi-source data enrichment. | [.md](https://openaitools.app/tool/smartlead-ai.md) |
| 6 | [Chat & Ask AI](https://openaitools.app/tool/askaichat-app) | 881,428 | +14.9% | Freemium | One subscription, many AI models — chat, search, analyze files and links | [.md](https://openaitools.app/tool/askaichat-app.md) |
| 7 | [Success.ai](https://openaitools.app/tool/success-ai) | 547,073 | +6.3% | Freemium, Free Trial | Offers lead generation and email warmup features, but lacks the deep data orchestration and scraping flexibility. | [.md](https://openaitools.app/tool/success-ai.md) |
| 8 | [Gumloop](https://openaitools.app/tool/gumloop) | 379,557 | -21.1% | Freemium, Paid, Contact for Pricing | Build, share, and control AI agents that actually do the work | [.md](https://openaitools.app/tool/gumloop.md) |
| 9 | [Copy.ai](https://openaitools.app/tool/copy-ai) | 344,338 | -14.8% | Freemium, Paid | Provides unified sales prospecting workflows, but is less flexible for custom spreadsheet-based data enrichment. | [.md](https://openaitools.app/tool/copy-ai.md) |
| 10 | [Reply.io](https://openaitools.app/tool/reply-io) | 193,261 | -1.7% | Free Trial, Paid, Contact for Pricing | AI sales engagement and cold email outreach on autopilot | [.md](https://openaitools.app/tool/reply-io.md) |

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Source: https://openaitools.app/compare/clay-2-0-vs-poly

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