# DeepL vs FormalizeIt DeepL records 95,110,871 monthly visits with -1.7% month-over-month growth and Freemium pricing. FormalizeIt records 0 monthly visits with — growth and Freemium pricing. | Metric | [DeepL](https://openaitools.app/tool/deepl) | [FormalizeIt](https://openaitools.app/tool/formalizeit) | | :--- | :--- | :--- | | Website URL | https://www.deepl.com | https://chromewebstore.google.com/detail/formalizeit/cknpomjgcpiikoconfeahlgikeidmdbi | | Categories | AI Translate, AI Writing Assistants, AI API, AI Voice Translator | AI Email Assistant, AI Email Writer, AI Writing Assistants, AI Email Generator | | Pricing Model | Freemium | Freemium | | Monthly Visits | 95,110,871 | 0 | | MoM Growth Rate | -1.7% | — | | Primary Market | Germany | Global | | Direct Visits | 60,380,947 | 0 | | Review Score | 4.7 | 1.8 | | Saved Count | 135 | 0 | | Supported Platforms | Website | Browser Extension | ## DeepL DeepL is a specialist Language AI company widely recognized by professional translators, localization managers, and multinational enterprises for delivering more natural, idiomatic translations than general-purpose search translators or raw foundational LLMs. Headquartered in Cologne, Germany, DeepL trains proprietary neural networks and specialized language models tuned specifically for cross-lingual nuance, register, and domain accuracy across more than 30 languages. Over 200,000 businesses globally rely on DeepL to handle sensitive legal, technical, financial, and marketing communications. The platform spans three integrated product pillars: DeepL Translator, DeepL Write, and DeepL Voice. DeepL Translator handles instant text translation and full-document conversion—preserving exact typography, embedded images, and page layouts across PDF, Microsoft Word (.docx), PowerPoint (.pptx), and Excel (.xlsx) files up to 100 MB. Through its Customization Hub, teams enforce corporate terminology using Shared Glossaries, Translation Memory, and Shared Style Rule Lists, while interactive Clarify prompts resolve source-text ambiguities. DeepL Write Pro acts as an AI writing co-pilot that refines tone, fluency, and audience adaptation in real time, and DeepL Voice delivers live multilingual captions and speech-to-speech translation for virtual meetings and face-to-face conversations. DeepL offers a Free web and app tier capped at 50,000 characters and one 5 MB file per month, where submitted text may be used to train public models. For strict confidentiality—including immediate text deletion after translation, zero data training, ISO 27001 certification, and SOC 2 Type II compliance—users upgrade to DeepL Pro. In its current tier structure (which replaced legacy Starter, Advanced, and Ultimate naming), Individual costs $8.74/month (€7.49/month billed annually) for 300,000 characters and 3 files/month; Team costs $28.74/user/month (€24.99/month) for 1M characters, 20 files, and shared style rules; and Business costs $57.49/user/month (€49.99/month) for unlimited text translation, 100 files/month, Translation Memory, and bundled DeepL Write Pro. **Pricing & Plans:** Offers a Free tier (50,000 characters/month and 1 file up to 5 MB); paid DeepL Pro plans billed annually are Individual at $8.74/month (€7.49/month), Team at $28.74/user/month (€24.99/user/month), and Business at $57.49/user/month (€49.99/user/month, which bundles DeepL Write Pro), plus custom Enterprise and metered API plans. All paid Translator plans include 30 minutes/user/month of DeepL Voice. - **Layout-Preserving Document Translation:** Translates whole PDF, Word (.docx), PowerPoint (.pptx), Excel (.xlsx), and HTML files up to 30 MB (Individual/Team) or 100 MB (Business/Enterprise) while keeping original fonts, tables, slides, and visual formatting intact. - **Customization Hub: Glossaries, Style Rules & Translation Memory:** Ensures consistent brand and technical terminology across language pairs using CSV-importable shared glossaries, automated glossary generation, shared style rule lists, and translation memory. - **DeepL Write Pro AI Writing Assistant:** Enhances original drafts and translated copy with real-time sentence rewrites, word alternatives, and one-click tone adjustments (e.g., Business, Academic, Casual, Diplomatic) via browser, desktop, and Microsoft 365/Google Workspace add-ins. - **DeepL Voice for Meetings & Conversations:** Provides real-time spoken language translation and live multilingual captions for video conferences and mobile in-person dialogues, with 30 minutes per user per month included in paid DeepL Pro plans. - **Zero-Retention Enterprise Security & BYOK:** Guarantees that Pro subscriber texts are never stored or used for AI model training, backed by ISO 27001-certified European data centers, SOC 2 Type II compliance, SAML SSO, SCIM provisioning, and Enterprise Bring Your Own Key (BYOK) encryption. **Strengths:** Consistently outperforms generic machine translators in idiomatic fluency, register control (formal vs. informal), and specialized European and Asian language pairs.; Best-in-class document translation preserves intricate PowerPoint, Word, and PDF formatting without manual desktop publishing rework.; Uncompromising enterprise privacy posture with immediate deletion of Pro translations, no model training on customer data, and optional BYOK encryption.; Unified ecosystem combining text translation, DeepL Write Pro stylistic editing, and 30 monthly minutes of DeepL Voice in standard Pro seats. **Limitations:** TheIndividual plan ($8.74/mo / €7.49/mo) is capped at 300,000 characters and just 3 file translations per month, requiring a jump to Team ($28.74/mo) or Business ($57.49/mo) for heavy workloads.; Supports roughly 30+ core languages, which is significantly narrower than Google Translate's 130+ language catalog for rare regional dialects.; DeepL Write Pro requires an extra €6.99/user/month add-on for Individual and Team subscribers unless upgrading to the Business tier. [Profile (Markdown)](https://openaitools.app/tool/deepl.md) ## FormalizeIt FormalizeIt targets a very specific annoyance: you know what you want to say, but the draft in your compose window sounds blunt, careless or too casual for the recipient. The add-on drops a button into Gmail's compose toolbar; press it and your text is sent to OpenAI, which returns a rewritten version that reads as more professional and more respectful while keeping the original intent. It is deliberately minimal — there is no dashboard, no template library and no tone picker, just one action on the draft you already wrote. Because the extension uses OpenAI directly, you register with OpenAI and paste your own API key. That means your usage is billed by OpenAI rather than by the developer, and the extension itself can be installed at no cost. The trade-off is that you need an OpenAI account and basic comfort with API keys before it is useful. The listing is small and has not been updated since August 2023, so treat it as a single-purpose utility rather than a maintained email suite. It handles the common case well: quick politeness and professionalism upgrades on short business emails, replies to managers or clients, and any situation where an informal draft needs to be presentable before it goes out. **Pricing & Plans:** The extension is free to install. You supply your own OpenAI API key, so any model usage is billed by OpenAI at their standard API rates; the developer does not charge a subscription. - **One-button rewrite in Gmail:** A magic-button action is added to the Gmail compose window, so you can rewrite the draft you are already writing without switching tabs or copying text elsewhere. - **Professional and polite tone output:** The rewrite targets professionalism and respect, turning terse or overly casual phrasing into wording better suited to colleagues, managers and clients. - **Powered by your own OpenAI key:** You connect the extension to OpenAI with your own API credentials, keeping usage costs transparent and under your control. - **No learning curve:** There are no settings to configure beyond the API key and no new writing interface to learn — it works inside the Gmail compose box you already use. - **Chrome-native install:** Installs from the Chrome Web Store as a small extension with a light footprint, and the developer discloses that it does not sell or misuse your data. **Strengths:** Free to install and stays inside the Gmail compose window; Requires no new writing tool or workflow to learn; Uses your own OpenAI key, so costs stay transparent; Developer discloses that data is not sold or reused outside core functionality **Limitations:** Requires an OpenAI account and a manually configured API key; No tone, length or style controls — one fixed professional rewrite; Last updated in August 2023 and has very few users, so long-term maintenance is uncertain [Profile (Markdown)](https://openaitools.app/tool/formalizeit.md) ## Frequently Asked Questions ### How do DeepL and FormalizeIt compare in monthly traffic? DeepL has 95,110,871 monthly visits, while FormalizeIt has 0. Traffic estimates describe audience size, not product quality. ### How do their growth rates compare? DeepL has a month-over-month growth rate of -1.7%; FormalizeIt has —. ### How does pricing compare? DeepL: Freemium. Offers a Free tier (50,000 characters/month and 1 file up to 5 MB); paid DeepL Pro plans billed annually are Individual at $8.74/month (€7.49/month), Team at $28.74/user/month (€24.99/user/month), and Business at $57.49/user/month (€49.99/user/month, which bundles DeepL Write Pro), plus custom Enterprise and metered API plans. All paid Translator plans include 30 minutes/user/month of DeepL Voice. FormalizeIt: Freemium. The extension is free to install. You supply your own OpenAI API key, so any model usage is billed by OpenAI at their standard API rates; the developer does not charge a subscription. ## Alternatives | # | Tool Name | Monthly Visits | MoM Growth Rate | Pricing Model | Summary | Profile (Markdown) | | :--- | :--- | :--- | :--- | :--- | :--- | :--- | | 1 | [ChatGPT](https://openaitools.app/tool/chatgpt-4) | 6,048,022,723 | +2.2% | Freemium | OpenAI's flagship multimodal assistant powered by GPT-6 and GPT-5.6 for reasoning, coding, and deep research. | [.md](https://openaitools.app/tool/chatgpt-4.md) | | 2 | [Claude](https://openaitools.app/tool/claude-2) | 1,253,439,413 | +23.8% | Freemium | Anthropic's frontier AI workspace powered by Claude 5.5 for agentic coding, analysis, and nuanced writing. | [.md](https://openaitools.app/tool/claude-2.md) | | 3 | [DeepSeek](https://openaitools.app/tool/deepseek) | 372,761,591 | +4.3% | Freemium | High-efficiency open-weight and hosted reasoning AI powered by DeepSeek-V4 and R1 at ultra-low token costs. | [.md](https://openaitools.app/tool/deepseek.md) | | 4 | [Grammarly](https://openaitools.app/tool/grammarly) | 58,867,412 | -1.5% | Freemium | Cross-platform AI writing assistant delivering real-time grammar correction, tone alignment, authorship tracking, and team style guides. | [.md](https://openaitools.app/tool/grammarly.md) | | 5 | [QuillBot Paraphraser](https://openaitools.app/tool/quillbot-paraphraser) | 36,630,337 | +2.3% | Freemium | Paraphrase, proofread and summarize text with an AI writing workspace | [.md](https://openaitools.app/tool/quillbot-paraphraser.md) | | 6 | [Superhuman](https://openaitools.app/tool/superhuman) | 6,514,241 | +7.9% | Paid | The AI productivity suite with agents, email, and docs that work wherever you do | [.md](https://openaitools.app/tool/superhuman.md) | | 7 | [OpenL Translate](https://openaitools.app/tool/openl) | 1,470,643 | +8.8% | Freemium, Subscription | AI translation for text, images, documents and speech in 100+ languages | [.md](https://openaitools.app/tool/openl.md) | | 8 | [Lara Translate](https://openaitools.app/tool/lara-translate) | 982,359 | -16.1% | Freemium, Paid, Contact for Pricing | Professional AI translation for text, documents, images and audio | [.md](https://openaitools.app/tool/lara-translate.md) | | 9 | [Lingvanex](https://openaitools.app/tool/lingvanex) | 661,553 | -9% | Contact for Pricing | On-premise translation and speech recognition for enterprises | [.md](https://openaitools.app/tool/lingvanex.md) | | 10 | [Phrase](https://openaitools.app/tool/phrase) | 639,121 | -8.7% | Free Trial, Paid, Contact for Pricing | AI-powered localization and translation platform for global content | [.md](https://openaitools.app/tool/phrase.md) | --- Source: https://openaitools.app/compare/deepl-vs-formalizeit More Markdown: [Categories](https://openaitools.app/categories.md) · [Traffic rankings](https://openaitools.app/rankings.md) · [llms.txt](https://openaitools.app/llms.txt)