OpenAI's flagship multimodal assistant powered by GPT-6 and GPT-5.6 for reasoning, coding, and deep research.
Traffic SummaryDurable records 18,295 monthly visits with +26.3% month-over-month growth and Freemium pricing. OpenAI Platform records 259,461,422 monthly visits with +27% growth and Paid pricing.
Durable is an AI business builder that lets solo business owners create a website with AI, get discovered with SEO and GEO, manage customers, and grow with AI marketing tools, all in one app.
Monthly traffic volume, acquisition channels, pricing structure, and ecosystem footprint
| Dimension / Metric | ![]() | ![]() |
|---|---|---|
| Official Domain | durable.co | openai.com |
| Pricing Model | Freemium | Paid |
| Pricing Details | Freemium | Usage-based pay-per-token API billing: GPT-6 Astra at $10/1M input and $50/1M output tokens; GPT-6.1 Sol at $2/1M input and $10/1M output; GPT-6.1 Terra at $1/1M input and $5/1M output; GPT-6 Luna at $0.10/1M input and $0.50/1M output; GPT-Live-1 voice at $0.05/minute; 90% discount on cached inputs and 50% off via Batch API. |
| Monthly Visits | 18.3K18,295 visits/mo | 259.46M259,461,422 visits/mo |
| MoM Traffic Delta | +3.81K3,812 visits delta | +55.13M55,126,264 visits delta |
| MoM Growth Velocity (%) | +26.3% | +27% |
| Primary Market & Share | 🌐 Global(— share) | 🇺🇸 United States(25.5% share) |
| Direct Visits / mo | 5.02K(5,018) | 111.7M(111,695,320) |
| Referral Visits / mo | 2.16K(2,162) | 22.91M(22,911,336) |
| Email Visits / mo | 222(222) | 3.82M(3,824,685) |
| User Rating | 5 / 5(97 reviews) | 4.3 / 5(78 reviews) |
| Bookmarks | 138 saves | 144 saves |
| Supported Platforms | Website | Website |
| Chrome Extension Installs | — | — |
| Discord Community Members | — | — |
| Primary Categories |

Durable is an AI business builder that lets solo business owners create a website with AI, get discovered with SEO and GEO, manage customers, and grow with AI marketing tools, all in one app.
Durable is an AI business builder for solo business owners. It creates a website with AI, helps you get discovered through SEO and GEO, manages customers, and adds AI marketing tools, all from a single app. The site says you can get online in 30 seconds and that it is trusted by 3 million businesses.

Enterprise developer platform and API for deploying GPT-6 Astra, Sol, Luna, and realtime multimodal agents.
Spanning GPT-6 Astra ($10/$50 per MTok), GPT-6.1 Sol ($2/$10), GPT-6.1 Terra ($1/$5), and GPT-6 Luna ($0.10/$0.50), all with a 1,050,000-token context window and 128K max output.
Tune thinking token budgets per API request across six granularity levels (`none`, `low`, `medium`, `high`, `xhigh`, `max`) to balance latency, accuracy, and cost.
Combine model inference with hosted web search, file search, function calling, and autonomous GUI computer-use actions in a single stateful API call.
Build ultra-low-latency multimodal voice agents billed per second ($0.05/minute) without rounding up to whole minutes.
Durable has 18,295 monthly visits, while OpenAI Platform has 259,461,422. Traffic estimates describe audience size, not product quality.
Durable has a month-over-month growth rate of +26.3%; OpenAI Platform has +27%.
Durable: Freemium. OpenAI Platform: Paid. Usage-based pay-per-token API billing: GPT-6 Astra at $10/1M input and $50/1M output tokens; GPT-6.1 Sol at $2/1M input and $10/1M output; GPT-6.1 Terra at $1/1M input and $5/1M output; GPT-6 Luna at $0.10/1M input and $0.50/1M output; GPT-Live-1 voice at $0.05/minute; 90% discount on cached inputs and 50% off via Batch API.
Other tools in related categories include ChatGPT, Google Gemini, Claude, Adobe Firefly, DeepSeek.
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