# Editby vs Planable

Editby records 204 monthly visits with -12.8% month-over-month growth and Paid, Contact for Pricing pricing. Planable records 701,915 monthly visits with -7.7% growth and Freemium pricing.

| Metric | [Editby](https://openaitools.app/tool/editby) | [Planable](https://openaitools.app/tool/planable) |
| :--- | :--- | :--- |
| Website URL | https://editby.ai | https://planable.io |
| Categories | AI Marketing, AI Ad Generator, AI Social Media Post Generator | AI Social Media Post Generator, AI Social Media, AI Caption Generator, AI Hashtag |
| Pricing Model | Paid, Contact for Pricing | Freemium |
| Monthly Visits | 204 | 701,915 |
| MoM Growth Rate | -12.8% | -7.7% |
| Primary Market | Global | United States |
| Direct Visits | 91 | 124,197 |
| Review Score | 4.1 | 4.6 |
| Saved Count | 4 | 4 |
| Supported Platforms | Website | Website |

## Editby

Editby, built by The Formula AI S.r.l. in Milan, Italy, positions itself as the answer to what it calls 'AI slop': generic model output that a marketer has to rewrite before it is publishable. Instead of prompting a chatbot per piece, you onboard your brand once — uploading tone guidelines, rules and examples of your strongest content — and the platform builds a reusable brand profile that every generated asset inherits.

The workflow is agent-driven. You choose keywords or topics, pick a schedule, and Editby's writers research what is currently ranking, draft the piece in your voice, and drop it into a shared content calendar for review. Teams can collaborate in a workspace, split work across campaigns, and keep multiple brands (agencies, multi-product companies) isolated in a single account.

Beyond drafting, Editby includes keyword research and competitive analysis so content is briefed for discovery on Google, LinkedIn and other channels rather than written blind. The company says most users cut drafting time from several hours per asset to roughly half an hour of review and editing. New users currently join through a waitlist, and there is a free starting tier with no credit card.

**Pricing & Plans:** Freemium-style entry with a free starting tier (no credit card) plus monthly subscription plans: Starter about $9.99/month, Pro about $19.99/month and Enterprise about $29.99/month, each billed monthly or yearly. Access for new sign-ups runs through a waitlist.

- **Brand voice training:** Upload tone guidelines, style rules and examples of your best posts so every generated blog, newsletter and LinkedIn post sounds like you rather than a generic model.
- **Autonomous content agents:** Set keywords and a publishing schedule; agents research current topics, draft content on cadence and hand it to you for review before publication.
- **Broad format coverage:** One brand voice drives LinkedIn posts, newsletters, long-form blog articles, tweets, press releases and YouTube scripts, each adapted to its platform.
- **Research and ranking data:** Keyword research and analysis of content that already ranks help brief each piece so it can perform on search and social instead of being written blind.
- **Team workspaces and calendars:** Share brand guidelines, run multiple brands or campaigns in one workspace, and track drafting status from ready to published on a shared content calendar.

**Strengths:** Brand-voice onboarding produces drafts that need editing rather than full rewrites; Covers several formats — blog, newsletter, LinkedIn, X/Twitter, press release, video script — from one voice profile; Scheduled agents and a content calendar support a repeatable publishing rhythm; Low entry price with a free tier and no credit card required to start

**Limitations:** New users join through a waitlist rather than getting instant access; Public pricing page lists plan names and prices but not detailed per-plan feature quotas; Quality still depends on how much good source material you give it during onboarding

[Profile (Markdown)](https://openaitools.app/tool/editby.md)

## Planable

Planable is a social media management platform built around collaboration rather than publishing alone. Its core idea is that content should be reviewed the way it will actually be seen: posts appear in a feed or grid view that mimics Instagram, Facebook, LinkedIn and other networks, so reviewers judge the real thing rather than a spreadsheet cell. Feedback, suggestions and approvals sit directly next to the content, which removes the usual email-and-screenshot loops.

The platform covers the full lifecycle — create with AI assistance, plan on a shared calendar, collect feedback, approve through configurable chains, schedule to nine-plus networks, then engage and analyse. Agencies can give each client its own workspace with its own pages, team, campaigns and approval flow, while multi-location brands keep every region in one content flow. Optional modules add analytics, a unified social inbox with AI replies, and social listening for brand, topic and competitor mentions.

Planable positions itself as usable by real teams, not just solo creators: unlimited users on every workspace, drag-and-drop planning, bulk actions and a public API on higher tiers. It also ships an MCP connector so an AI assistant can create and manage content across all workspaces, and it is part of a broader growth kit alongside SEO tools.

**Pricing & Plans:** Freemium. The first 50 posts are free with no time limit and no credit card. Paid plans are billed per workspace: Basic around $33/month and Pro around $49/month on monthly billing, with two months free on annual plans, and custom Enterprise pricing for unlimited posts and multi-level approvals. Analytics, Social inbox and Social listening are available as separate add-ons. Confirm current rates on planable.io.

- **AI-assisted content creation:** Write, generate and refine posts with AI assistance, then preview them exactly as they will appear on each platform before anything goes live.
- **Visual calendar and feed views:** See all content in a feed, calendar or grid view that mirrors each network, allowing drag-and-drop rescheduling and approval shortcuts.
- **In-context collaboration and approvals:** Comments, suggestions and annotations live next to the post, and you can configure optional, required or multi-level approval chains for brand safety.
- **Multi-network scheduling:** Publish to Facebook, Instagram, TikTok, LinkedIn, X, YouTube, Google Business Profile, Pinterest and Threads from a single workspace.
- **Analytics, inbox and listening add-ons:** Add fast reports with page and post level metrics, a unified comments and DMs inbox with AI replies, and brand or competitor social listening as optional modules.
- **Workspaces for agencies and brands:** Manage unlimited users, organise each client or location in its own workspace, keep assets in a shared media library, and connect AI assistants via the MCP connector.

**Strengths:** Client-friendly workflow with previews and approvals that mirror the real platforms; Genuinely free entry point (50 posts, unlimited users) before any payment; Broad network coverage plus optional analytics, inbox and listening in one product; MCP connector lets AI assistants manage content across workspaces

**Limitations:** It is a collaboration and planning layer, not a full design studio — you still need separate tools to create assets; Analytics, social inbox and social listening are paid add-ons on top of the base plan; Pricing is per workspace, so agencies managing many brands should model total cost carefully; Advanced features like multi-level approvals and the public API are reserved for higher tiers

[Profile (Markdown)](https://openaitools.app/tool/planable.md)

## Frequently Asked Questions

### How do Editby and Planable compare in monthly traffic?

Editby has 204 monthly visits, while Planable has 701,915. Traffic estimates describe audience size, not product quality.

### How do their growth rates compare?

Editby has a month-over-month growth rate of -12.8%; Planable has -7.7%.

### How does pricing compare?

Editby: Paid, Contact for Pricing. Freemium-style entry with a free starting tier (no credit card) plus monthly subscription plans: Starter about $9.99/month, Pro about $19.99/month and Enterprise about $29.99/month, each billed monthly or yearly. Access for new sign-ups runs through a waitlist. Planable: Freemium. Freemium. The first 50 posts are free with no time limit and no credit card. Paid plans are billed per workspace: Basic around $33/month and Pro around $49/month on monthly billing, with two months free on annual plans, and custom Enterprise pricing for unlimited posts and multi-level approvals. Analytics, Social inbox and Social listening are available as separate add-ons. Confirm current rates on planable.io.

## Alternatives

| # | Tool Name | Monthly Visits | MoM Growth Rate | Pricing Model | Summary | Profile (Markdown) |
| :--- | :--- | :--- | :--- | :--- | :--- | :--- |
| 1 | [Postiz](https://openaitools.app/tool/postiz) | 524,221 | +14.2% | Free Trial, Paid, Contact for Pricing | Open-source agentic social media scheduler with self-hosting options, but lacks Planable's polished out-of-the-box client approval workflows. | [.md](https://openaitools.app/tool/postiz.md) |
| 2 | [Jasper](https://openaitools.app/tool/jasper) | 372,951 | -11.6% | Freemium, Free Trial, Paid, Contact for Pricing | AI agents and brand-governed content for enterprise marketing teams | [.md](https://openaitools.app/tool/jasper.md) |
| 3 | [Circleboom](https://openaitools.app/tool/circleboom-com) | 336,939 | -1.3% | Freemium | Specializes in deep X analytics and management, but provides a less cohesive general multi-channel approval process. | [.md](https://openaitools.app/tool/circleboom-com.md) |
| 4 | [Holo](https://openaitools.app/tool/holo) | 303,805 | +44.8% | Paid | Your whole marketing department, on autopilot | [.md](https://openaitools.app/tool/holo.md) |
| 5 | [SocialBee](https://openaitools.app/tool/socialbee) | 266,280 | -4.4% | Free Trial, Paid | Advanced content categorization and recycling features, but lacks Planable's dedicated visual content review and approval chains. | [.md](https://openaitools.app/tool/socialbee.md) |
| 6 | [Publer](https://openaitools.app/tool/publer) | 244,964 | -71.5% | Freemium | Robust multi-platform scheduling and analytics, but offers less specialized visual client approval workflows than Planable. | [.md](https://openaitools.app/tool/publer.md) |
| 7 | [ContentStudio](https://openaitools.app/tool/contentstudio-io) | 244,573 | 0% | Free Trial, Paid | Comprehensive multi-channel content curation and scheduling, but features a busier interface compared to Planable's clean approval workflow. | [.md](https://openaitools.app/tool/contentstudio-io.md) |
| 8 | [Predis.ai](https://openaitools.app/tool/predis) | 243,903 | +10.4% | Freemium, Free Trial | Turn a prompt or product link into ads, UGC videos, and scheduled social posts | [.md](https://openaitools.app/tool/predis.md) |
| 9 | [Nuelink](https://openaitools.app/tool/nuelink) | 184,391 | -16% | Free Trial, Paid | Streamlined auto-recycling and scheduling queues, but less focused on editorial review workflows for agencies. | [.md](https://openaitools.app/tool/nuelink.md) |
| 10 | [Flick](https://openaitools.app/tool/ai-social-post-generator) | 144,183 | +36.6% | Freemium, Free Trial | Superior hashtag research and analytics tools, but less centered on collaborative team reviews and editorial approvals. | [.md](https://openaitools.app/tool/ai-social-post-generator.md) |

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Source: https://openaitools.app/compare/editby-vs-planable

More Markdown: [Categories](https://openaitools.app/categories.md) · [Traffic rankings](https://openaitools.app/rankings.md) · [llms.txt](https://openaitools.app/llms.txt)