# Effy vs Windmill (Windy)

Effy records 13,992 monthly visits with -26.1% month-over-month growth and Freemium, Contact for Pricing pricing. Windmill (Windy) records 24,480 monthly visits with +20.6% growth and Contact for Pricing pricing.

| Metric | [Effy](https://openaitools.app/tool/effy) | [Windmill (Windy)](https://openaitools.app/tool/windy) |
| :--- | :--- | :--- |
| Website URL | https://www.effy.ai | https://gowindmill.com |
| Categories | AI Productivity Tools, AI Task Management, AI Review Generator | AI Assistant, AI Copilot, AI Productivity Tools, AI Chatbot |
| Pricing Model | Freemium, Contact for Pricing | Contact for Pricing |
| Monthly Visits | 13,992 | 24,480 |
| MoM Growth Rate | -26.1% | +20.6% |
| Primary Market | United States | United States |
| Direct Visits | 5,599 | 9,984 |
| Review Score | 4.3 | 4.4 |
| Saved Count | 2 | 0 |
| Supported Platforms | Website | Website |

## Effy

Effy takes a deliberately focused approach to performance management. Instead of shipping fifteen modules employees never open, it concentrates on the two things most HR teams actually need to run: review cycles and the goals that should inform them. That means 360-degree feedback, peer reviews, upward reviews, self-assessments, probation check-ins and annual reviews, all with customizable forms, flexible workflows, visibility and anonymisation controls, and automated reminders through Slack and email.

The AI layer is where Effy saves the most time. Raw feedback is turned into clear summaries and reports ready to present, so managers spend their effort on conversations rather than on assembling comments into a document. Goals and OKRs cascade from company to team to individual level, with progress tracked as measurable metrics, project-style action items or auto-calculated values from child goals, and stakeholder reviews of accomplishments are built in.

Effy leans hard into the done-with-you model. The company reports that 350+ organisations across more than 30 countries use it and that 84% of customers launch without an implementation call, since most HR teams can run their first cycle the same day they sign up. Pricing starts at $3 per seat per month with no implementation fees, and the free plan covers up to five users with no time limit. Review data is hosted on AWS with an EU region available for data residency, and the platform states GDPR compliance with retention and deletion controls.

**Pricing & Plans:** Freemium with paid tiers. The free plan supports up to 5 users with no time limit, and the entry paid price is $3 per seat per month — the company states there are no implementation fees. Larger or more complex needs are priced via contact with sales.

- **AI-generated review summaries:** Raw feedback from reviews is distilled into individual and company-wide reports that are ready to present, cutting the administrative work of each cycle.
- **Every review type in one system:** Run 360s, peer reviews, upward reviews, self-assessments, probation check-ins and annual reviews with customizable forms and flexible workflows.
- **Cascading goals and OKRs:** Set company, team and individual goals with auto-calculated progress, then include them automatically in review cycles.
- **Slack-native workflows:** Reminders and review tasks arrive where employees already work, with email automation for those who prefer it.
- **Anonymisation and data controls:** Visibility and anonymisation settings protect candid feedback, with AWS hosting, an optional EU region, GDPR compliance and retention controls.

**Strengths:** Publishes transparent starting pricing at $3 per seat per month with a genuinely usable free tier for up to 5 users; Fast setup — most teams launch without an implementation call, per the vendor; AI summaries and reports remove the biggest time sink in review cycles; Slack and email automation plus goal cascading keep the process running without chasing

**Limitations:** Positioned for 30–1,000+ employee companies, so very large enterprises may outgrow it; Fewer adjacent HR modules than broad suites like Lattice; Custom or complex needs move to contact-for-pricing, which is less predictable

[Profile (Markdown)](https://openaitools.app/tool/effy.md)

## Windmill (Windy)

Windmill takes aim at the part of performance management everyone dreads: reconstructing six months of work at review time. Rather than asking managers to remember, it builds an evidence trail continuously. Windy reaches out in Slack after someone joins, asks peers how a finished project went, and pulls the week's real activities into a ready-made 1:1 agenda, so the conversation starts from facts instead of awkward silence.

At the end of a cycle, the platform drafts the review itself. A rating comes with the underlying evidence items and peer reviews attached, which means managers review the evidence rather than rebuild the quarter from memory, and employees get a reminder of their own accomplishments. That same traceability carries into company-wide calibration, where committee members receive a pre-read flagging potential bias and inconsistent ratings, and can trace any decision back to the evidence behind it.

Windmill covers the broader performance stack too: 1:1s, agentic employee onboarding that meets new hires on day one, continuous feedback, pulse surveys, and analytics. It connects to the tools teams already use — Slack, Jira, Figma, Notion, Google Workspace, Asana, and dozens more — so the evidence exists without extra data entry. The company publishes SOC 2 Type II and GDPR compliance claims, and pricing is handled through a demo conversation.

**Pricing & Plans:** Contact for pricing. Windmill books a demo to scope plans for your team size and modules rather than listing public self-serve tiers.

- **Windy, the AI review assistant:** An in-Slack agent that runs check-ins, collects peer input, and drafts performance reviews from evidence it gathered during the quarter.
- **Self-prepping 1:1 agendas:** Agendas are assembled from the week's actual work, with space for the employee to add what is on their mind before the meeting.
- **Continuous feedback loops:** Windy notices when two people finish something together and asks how it went, so feedback arrives in days rather than six months later.
- **Traceable calibration:** Committee members get a bias-flagged pre-read and a rating grid where every placement can be traced back to supporting evidence.
- **Wide tool integrations:** Connects to Slack, Jira, Figma, Notion, Google Workspace, Asana and more than 32 other tools so evidence is collected automatically.

**Strengths:** Evidence gathering happens continuously in Slack, so nothing depends on recall; Drafted reviews and 1:1 agendas remove the heaviest admin work from managers; Calibration built around traceable evidence and bias flagging supports fairness; Integrates with common work tools, so adoption does not require new data entry

**Limitations:** Pricing is not published, so you must book a demo to understand cost; Value depends on team adoption in Slack — low engagement weakens the evidence trail; It is a broader people platform, which can be more than a small team needs

[Profile (Markdown)](https://openaitools.app/tool/windy.md)

## Frequently Asked Questions

### How do Effy and Windmill (Windy) compare in monthly traffic?

Effy has 13,992 monthly visits, while Windmill (Windy) has 24,480. Traffic estimates describe audience size, not product quality.

### How do their growth rates compare?

Effy has a month-over-month growth rate of -26.1%; Windmill (Windy) has +20.6%.

### How does pricing compare?

Effy: Freemium, Contact for Pricing. Freemium with paid tiers. The free plan supports up to 5 users with no time limit, and the entry paid price is $3 per seat per month — the company states there are no implementation fees. Larger or more complex needs are priced via contact with sales. Windmill (Windy): Contact for Pricing. Contact for pricing. Windmill books a demo to scope plans for your team size and modules rather than listing public self-serve tiers.

## Alternatives

| # | Tool Name | Monthly Visits | MoM Growth Rate | Pricing Model | Summary | Profile (Markdown) |
| :--- | :--- | :--- | :--- | :--- | :--- | :--- |
| 1 | [Skillsoft Percipio](https://openaitools.app/tool/percipio-com) | 2,074,505 | +16.4% | Contact for Pricing | AI-native enterprise skills management and learning platform | [.md](https://openaitools.app/tool/percipio-com.md) |
| 2 | [Motion](https://openaitools.app/tool/usemotion-com) | 511,886 | -15.5% | Free Trial, Paid | The AI super app for work — tasks, projects, calendar and meetings in one place | [.md](https://openaitools.app/tool/usemotion-com.md) |
| 3 | [Leapsome](https://openaitools.app/tool/leapsome) | 290,483 | -9.6% | Contact for Pricing | Agentic HR platform uniting HRIS, performance and talent management | [.md](https://openaitools.app/tool/leapsome.md) |
| 4 | [Careerflow](https://openaitools.app/tool/careerflow-ai) | 252,782 | -17.2% | Freemium | AI career copilot for resumes, LinkedIn, and the whole job hunt | [.md](https://openaitools.app/tool/careerflow-ai.md) |
| 5 | [Nifty](https://openaitools.app/tool/nifty) | 99,051 | -7.7% | Freemium, Free Trial | All-in-one project management where human teams and AI agents work from one plan | [.md](https://openaitools.app/tool/nifty.md) |
| 6 | [Littlebird](https://openaitools.app/tool/littlebird) | 88,479 | -39.3% | Freemium, Free | The always-on AI assistant that remembers your work | [.md](https://openaitools.app/tool/littlebird.md) |
| 7 | [Kroolo](https://openaitools.app/tool/kroolo) | 55,238 | +4.4% | Freemium | All-in-one AI workspace that unifies projects, docs, search and agents | [.md](https://openaitools.app/tool/kroolo.md) |
| 8 | [Attuned.ai](https://openaitools.app/tool/attuned-ai) | 13,808 | +14.9% | Paid, Contact for Pricing | Intrinsic motivation data and an AI TalkCoach for harder management conversations | [.md](https://openaitools.app/tool/attuned-ai.md) |
| 9 | [Twiser](https://openaitools.app/tool/twiser) | 11,132 | +17.4% | Contact for Pricing | One performance rhythm across goals, competencies, learning and employee engagement | [.md](https://openaitools.app/tool/twiser.md) |
| 10 | [Ariso](https://openaitools.app/tool/ariso) | 9,800 | +427.4% | Freemium, Contact for Pricing | The AI management system that keeps projects, people and strategy aligned | [.md](https://openaitools.app/tool/ariso.md) |

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Source: https://openaitools.app/compare/effy-vs-windy

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