# Filterly vs Runway

Filterly records 11,768 monthly visits with -46.4% month-over-month growth and Subscription pricing. Runway records 7,498,396 monthly visits with +16.9% growth and Freemium, Paid, Contact for Pricing pricing.

| Metric | [Filterly](https://openaitools.app/tool/filterly) | [Runway](https://openaitools.app/tool/runwayml) |
| :--- | :--- | :--- |
| Website URL | https://www.filterly.app | https://runwayml.com |
| Categories | AI Photo Filter, AI Photo Editor, AI Hairstyle, AI Age Progression | AI Video Generator, Text to Video, AI Models, AI API |
| Pricing Model | Subscription | Freemium, Paid, Contact for Pricing |
| Monthly Visits | 11,768 | 7,498,396 |
| MoM Growth Rate | -46.4% | +16.9% |
| Primary Market | France | United States |
| Direct Visits | 1,218 | 3,252,549 |
| Review Score | 3.8 | 4.6 |
| Saved Count | 0 | 47 |
| Supported Platforms | Website | Website |

## Filterly

Filterly is an AI photo studio designed around one simple promise: see your next look before you commit to it. Instead of imagining how a haircut, hair color, headshot backdrop or outfit will turn out, you upload a selfie or a photo you already like and let the generator render a realistic new version of you. Dozens of presets cover hair, headshots, studio portraits, outfits and makeup, so you can browse looks the way you would browse a style catalogue.

Beyond filter-style transformation, Filterly includes a Magic Edit mode for touching up photos you already have. You can erase objects, swap or add elements, blur the background, or apply a general glow-up pass without leaving the browser. There is also an AI face analysis that scores your 'glow' and returns a personal improvement plan with re-scanning so you can track changes over time.

The workflow is deliberately short: add a photo, pick a filter, keep the results you like and download or share them. Filterly runs as a subscription-supported web product with a help center, contact channel and self-service cancellation, which makes it accessible to casual users as well as creators who want quick visual experiments.

**Pricing & Plans:** Filterly runs as a subscription product you can start using from the website; the homepage emphasizes a 'get started' flow and provides subscription-cancellation and account links rather than a public price table. Check the app's help center or account page for current plan rates and credits.

- **AI filter transformations:** Pick from dozens of filters and Filterly renders a fresh, realistic photo of you in the selected hairstyle, hair color, headshot or studio style.
- **Magic Edit:** Edit a photo you already have: erase unwanted objects, swap or add elements, and blur the background without external design tools.
- **AI glow-up analysis:** A face analysis assigns a glow score and returns a personal plan, with re-scans so you can compare progress over time.
- **Headshots and studio portraits:** Generate professional-looking headshot and studio portrait variations for profiles, CVs and social media.
- **Save and share favorites:** Keep the results that feel like you and share or download them wherever you need.

**Strengths:** Uses your own photo, so results look like you rather than a stock model; Covers several jobs in one place: filters, headshots, hairstyles, outfits and photo editing; Simple three-step workflow that works on phone photos; Glow-up analysis with re-scan gives a reason to return over time

**Limitations:** Pricing details are not listed openly on the landing page; Results depend heavily on the quality and lighting of the uploaded photo; Transformation tools are style presets, so fine-grained manual control is limited

[Profile (Markdown)](https://openaitools.app/tool/filterly.md)

## Runway

Runway is an AI research company focused on generative media. Its Creative suite brings video generation, image generation, editing, and audio tools into a single cloud workspace, so individuals and teams can go from an idea to a finished clip without a traditional editing pipeline. Core generation is driven by Runway's own models, and recent generations have pushed on motion realism, prompt adherence, and visual fidelity.

Runway also operates as a platform rather than only a product. The Dev offering exposes its models and models from other labs through a unified API for building media applications at scale. App Studio lets teams assemble custom no-code creative tools inside Runway, and integrations extend the models into environments like Claude Marketplace. Enterprise plans add security, administration, and support for larger organizations.

Beyond media, Runway researches what it calls General World Models — systems that understand the visual world and its dynamics. This research underpins GWM-1 and the Robotics product line, which provides photorealistic simulation for policy inference, offline evaluation, and synthetic data generation. Runway states that more than 60 million creatives have used its tools.

**Pricing & Plans:** Freemium with free trial access plus paid individual, team, and enterprise tiers; enterprise pricing is available on request. API usage and robotics tooling are typically quoted or metered separately.

- **Text and image to video:** Type a prompt or upload a reference to produce short video clips with model options tuned for realism, motion, and prompt adherence.
- **Editing and motion control:** Motion brush, camera controls, inpainting, and frame-level tools let you direct a generation rather than accept the first result.
- **Developer API platform:** Reach Runway's models and third-party models through the Dev platform to build media products and batch pipelines.
- **No-code App Studio:** Build and share custom creative apps inside Runway without writing code, so teams standardize on repeatable workflows.
- **Robotics and world models:** GWM-1 research powers simulation and policy inference for robotics applications beyond media generation.

**Strengths:** Combines strong video models with an editing suite in one workspace; API platform gives developers access to multiple model providers; Actively advancing model quality through published research; Enterprise support, security, and administration available

**Limitations:** Heavy video generation consumes credits quickly and lowers effective output per dollar; Some advanced capabilities are gated behind higher tiers; Model capabilities and interface change frequently, so workflows may need updating

[Profile (Markdown)](https://openaitools.app/tool/runwayml.md)

## Frequently Asked Questions

### How do Filterly and Runway compare in monthly traffic?

Filterly has 11,768 monthly visits, while Runway has 7,498,396. Traffic estimates describe audience size, not product quality.

### How do their growth rates compare?

Filterly has a month-over-month growth rate of -46.4%; Runway has +16.9%.

### How does pricing compare?

Filterly: Subscription. Filterly runs as a subscription product you can start using from the website; the homepage emphasizes a 'get started' flow and provides subscription-cancellation and account links rather than a public price table. Check the app's help center or account page for current plan rates and credits. Runway: Freemium, Paid, Contact for Pricing. Freemium with free trial access plus paid individual, team, and enterprise tiers; enterprise pricing is available on request. API usage and robotics tooling are typically quoted or metered separately.

## Alternatives

| # | Tool Name | Monthly Visits | MoM Growth Rate | Pricing Model | Summary | Profile (Markdown) |
| :--- | :--- | :--- | :--- | :--- | :--- | :--- |
| 1 | [Adobe Firefly](https://openaitools.app/tool/adobe) | 396,998,213 | -8.6% | Freemium | Provides commercially safe generative video and image tools tightly integrated with professional creative workflows, though less experimental. | [.md](https://openaitools.app/tool/adobe.md) |
| 2 | [Higgsfield](https://openaitools.app/tool/higgsfield) | 47,127,865 | +16.2% | Freemium, Free Trial | Provides cinematic AI video generation and editing with a mobile-first focus, offering dynamic camera controls and stylized outputs. | [.md](https://openaitools.app/tool/higgsfield.md) |
| 3 | [InVideo](https://openaitools.app/tool/invideo) | 6,893,591 | +4.6% | Freemium | Combines timeline video editing with agentic AI generation tools for marketing videos. | [.md](https://openaitools.app/tool/invideo.md) |
| 4 | [Pollo AI](https://openaitools.app/tool/pollo-ai) | 6,641,636 | -9.6% | Freemium | Aggregates leading third-party video and image models into one unified generation interface. | [.md](https://openaitools.app/tool/pollo-ai.md) |
| 5 | [ComfyUI](https://openaitools.app/tool/comfyui) | 4,379,348 | +13.4% | Contact for Pricing, Free | Offers complete local control over custom video diffusion pipelines, but requires steep technical setup compared to Runway's cloud suite. | [.md](https://openaitools.app/tool/comfyui.md) |
| 6 | [Vidu](https://openaitools.app/tool/vidu) | 4,009,012 | +18.7% | Freemium, Paid | Generates short cinematic video clips with strong character consistency, matching Runway's core text-to-video capabilities. | [.md](https://openaitools.app/tool/vidu.md) |
| 7 | [Luma Dream Machine](https://openaitools.app/tool/luma-dream-machine) | 2,254,969 | -2.4% | Freemium | Generates cinematic AI video clips from text and images, offering strong motion realism but fewer professional editing tools. | [.md](https://openaitools.app/tool/luma-dream-machine.md) |
| 8 | [Kling AI](https://openaitools.app/tool/klingai-com) | 1,989,326 | +16.2% | Freemium | Delivers exceptional visual fidelity and long motion consistency for text-to-video, though with a different interface and regional setup. | [.md](https://openaitools.app/tool/klingai-com.md) |
| 9 | [Domo AI](https://openaitools.app/tool/domo-ai) | 1,630,128 | -2.9% | Freemium | Specializes in video-to-animation style transfer and face-swapping effects for creative video styling. | [.md](https://openaitools.app/tool/domo-ai.md) |
| 10 | [PFPMaker](https://openaitools.app/tool/ai-profile-picture-maker) | 1,333,045 | -13.1% | Freemium | Free AI profile picture maker and face-focused photo editor | [.md](https://openaitools.app/tool/ai-profile-picture-maker.md) |

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Source: https://openaitools.app/compare/filterly-vs-runwayml

More Markdown: [Categories](https://openaitools.app/categories.md) · [Traffic rankings](https://openaitools.app/rankings.md) · [llms.txt](https://openaitools.app/llms.txt)