Format Magic records 40,548 monthly visits with -37% month-over-month growth and Freemium pricing. Grammarly records 58,867,412 monthly visits with -1.5% growth and Freemium pricing.
Turn plain text into polished, professional documents in about a minute
Cross-platform AI writing assistant delivering real-time grammar correction, tone alignment, authorship tracking, and team style guides.
| Dimension / Metric | | |
|---|---|---|
| Official Domain | formatmagic.ai | grammarly.com |
| Pricing Model | Freemium | Freemium |
| Monthly Visits | 40.55K (40,548) | 58.87M (58,867,412) |
| MoM Traffic Delta | -23.87K (-37%) | -916.08K (-1.5%) |
| Primary Market & Share | 🇺🇸 United States (22.3%) | 🇺🇸 United States (51.9%) |
| Direct Visits / mo | 6.78K | 25.4M |
| User Rating | 3.9 | 4.4 |
| Supported Platforms | Website | Website |
Turn plain text into polished, professional documents in about a minute
Choose from categories such as Decorated, Formal, Studio, Clean, Soft and Bold, or build, customize and upload your own templates for a consistent house style.
Paste notes, emails, or raw ChatGPT and Gemini output and get automatic heading levels, lists, tables and paragraph styling without manual cleanup.
Upload a DOCX or PDF and apply a fresh template instantly, fixing messy or inconsistent formatting while leaving your content untouched.
Add a cover page, auto-generated table of contents, page numbers and heading depth, switch orientation and page size, then fine-tune in an in-browser editable preview.
Cross-platform AI writing assistant delivering real-time grammar correction, tone alignment, authorship tracking, and team style guides.
Works natively inside Chrome, Safari, Firefox, Edge, Windows, Mac, Google Docs, MS Office, and mobile keyboards to flag grammar mistakes, rewrite tangled sentences, and shift tone toward confident, empathetic, or executive registers.
Deploys contextual AI agents that predict how a target audience will react to a draft, locate credible supporting citations, grade essays against rubric criteria, and generate drafts using up to 2,000 monthly prompts on Pro.
Scans text against billions of web pages and academic databases for accidental plagiarism, detects AI-generated passages, and logs transparent document provenance via Authorship reports in Google Docs and Word.
Enables teams on Pro and Enterprise plans to codify company terminology, ban deprecated jargon, enforce inclusive language, insert shared Snippets, and surface internal company definitions inline.
SpecialistOutstanding for context-aware translation and professional writing refinement, but not designed as a dedicated grammar checker.
SpecialistOutstanding for context-aware translation and professional writing refinement, but not designed as a dedicated grammar checker.
Excels at heavy paraphrasing and text rewriting, but offers less seamless inline real-time proofreading across all apps.
Excels at heavy paraphrasing and text rewriting, but offers less seamless inline real-time proofreading across all apps.
Provides strong multilingual grammar and style checking across apps, but offers fewer advanced generative AI features.
Provides strong multilingual grammar and style checking across apps, but offers fewer advanced generative AI features.
Generate fully editable branded documents, designs, and videos from a prompt
Generate fully editable branded documents, designs, and videos from a prompt
Delivers deeper manuscript analysis and structural reports, but has a steeper learning curve than Grammarly.
Delivers deeper manuscript analysis and structural reports, but has a steeper learning curve than Grammarly.
SpecialistAI academic writing assistant that edits, cites, and checks your manuscript right where you write
SpecialistAI academic writing assistant that edits, cites, and checks your manuscript right where you write
SpecialistHighlights readability and sentence complexity visually, but lacks automated grammar correction and browser-wide extension support.
SpecialistHighlights readability and sentence complexity visually, but lacks automated grammar correction and browser-wide extension support.
Great for sentence-level tone adjustments and rewriting, but less comprehensive for standalone grammar rules and style guides.
Great for sentence-level tone adjustments and rewriting, but less comprehensive for standalone grammar rules and style guides.
Turn a prompt into finished documents, decks, and spreadsheets
Turn a prompt into finished documents, decks, and spreadsheets
AI writing assistant with autocomplete, research, and a Chrome extension
AI writing assistant with autocomplete, research, and a Chrome extension
Offers similar inline grammar correction and snippets, but with a smaller ecosystem of browser extensions and integrations.
Offers similar inline grammar correction and snippets, but with a smaller ecosystem of browser extensions and integrations.
Turn any topic or document into a polished slide deck in seconds
Turn any topic or document into a polished slide deck in seconds
