
Provides deeper e-commerce data integration and advanced segmentation, but steeper learning curve than Mailchimp.
forms.app records 987,157 monthly visits with -11.2% month-over-month growth and Freemium, Paid pricing. Mailchimp records 10,071,636 monthly visits with +1.1% growth and Freemium pricing.
Build forms, surveys and quizzes in seconds — with unlimited free responses
| Dimension / Metric | ||
|---|---|---|
| Official Domain | forms.app | mailchi.mp |
| Pricing Model | Freemium, Paid | Freemium |
| Monthly Visits | 987.16K (987,157) | 10.07M (10,071,636) |
| MoM Traffic Delta | -124.04K (-11.2%) |
| +105.62K (+1.1%) |
| Primary Market & Share | 🇧🇷 Brazil (26.1%) | 🇺🇸 United States (54%) |
|---|
| Direct Visits / mo | 595.53K | 5.77M |
|---|
| User Rating | 4.2 | 4.4 |
|---|
| Supported Platforms | Website | Website |
|---|
Build forms, surveys and quizzes in seconds — with unlimited free responses
Assemble forms, surveys, quizzes and polls visually, then brand them with custom themes and your own domain.
Describe what you need and the AI drafts the full form; it can also rephrase questions and generate multiple-choice answer options.
Automate the path from submission to spreadsheet, CRM or internal system without manual copying.
Start from reviewed templates for applications, bookings, feedback, HR, events and interactive quizzes.
AI-assisted email and SMS marketing that turns audiences into customers
Drag-and-drop templates, reusable layouts, and guided steps to design and send newsletters or promotional emails without a designer.
Build automated journeys triggered by signups, purchases, birthdays, or inactivity, including welcome and abandoned-cart series.
Generate draft copy and subject lines, and use data-driven send-time suggestions to improve engagement.
Tag, segment, and filter contacts, and track engagement history in a searchable audience database.

Provides deeper e-commerce data integration and advanced segmentation, but steeper learning curve than Mailchimp.
Offers robust multi-channel marketing and transactional emails, but with simpler CRM workflows than Mailchimp.
#2
Features a cleaner, more intuitive drag-and-drop editor, but fewer advanced enterprise automation features.

Offers advanced no-code form customization and robust database integrations, but with slightly less automated AI generation.

Includes built-in landing page builders and webinars, but interface feels busier than Mailchimp.

SpecialistSpecializes in cold email outreach and deliverability infrastructure rather than inbound newsletter marketing.


Delivers vastly more powerful CRM and complex automation workflows, but less beginner-friendly interface.

SpecialistExcels at generating enterprise-grade on-brand marketing content, but lacks native email delivery infrastructure.
SpecialistFocuses heavily on end-to-end encryption and privacy, trading some ease of design for high-security data collection.

Provides seamless AI-native form generation from text prompts, matching forms.app's speed with cleaner modern layouts.
SpecialistSupports interactive AMP emails inside the inbox, but narrower general-purpose marketing automation features.

SpecialistExcels at building interactive quizzes and polls for lead capture, offering richer marketing funnel features than forms.app.
Provides deeper e-commerce data integration and advanced segmentation, but steeper learning curve than Mailchimp.
Offers robust multi-channel marketing and transactional emails, but with simpler CRM workflows than Mailchimp.
Features a cleaner, more intuitive drag-and-drop editor, but fewer advanced enterprise automation features.
Includes built-in landing page builders and webinars, but interface feels busier than Mailchimp.
SpecialistSpecializes in cold email outreach and deliverability infrastructure rather than inbound newsletter marketing.
Delivers vastly more powerful CRM and complex automation workflows, but less beginner-friendly interface.
SpecialistExcels at generating enterprise-grade on-brand marketing content, but lacks native email delivery infrastructure.
SpecialistFocuses heavily on end-to-end encryption and privacy, trading some ease of design for high-security data collection.
SpecialistSupports interactive AMP emails inside the inbox, but narrower general-purpose marketing automation features.
SpecialistExcels at building interactive quizzes and polls for lead capture, offering richer marketing funnel features than forms.app.