# Branded vs RFPG

Branded records 3,704,728 monthly visits with +6.6% month-over-month growth and Contact for Pricing pricing. RFPG records 0 monthly visits with — growth and Freemium pricing.

| Metric | [Branded](https://openaitools.app/tool/gobranded-com) | [RFPG](https://openaitools.app/tool/rfpg) |
| :--- | :--- | :--- |
| Website URL | https://gobranded.com | https://rfpg.ai/founding |
| Categories | AI Research Tool, AI API, AI Detector | AI Real Estate |
| Pricing Model | Contact for Pricing | Freemium |
| Monthly Visits | 3,704,728 | 0 |
| MoM Growth Rate | +6.6% | — |
| Primary Market | United States | Global |
| Direct Visits | 1,803,828 | 0 |
| Review Score | 4.1 | 4.2 |
| Saved Count | 10 | 0 |
| Supported Platforms | Website | Website |

## Branded

Branded serves the participant-recruitment side of market research, which is often the slowest and least reliable part of a study. Rather than relying on broad consumer panels, it profiles people across more than a hundred consumer segments and industries, then matches studies with participants who genuinely fit the target definition. The pitch is that better-matched respondents produce more authentic answers, especially for attitudinal and emotional research where generic panels fall short.

Two capabilities carry the platform. The first is the Audience API, which gives programmatic, real-time access to custom audiences so research teams can pull qualified participants directly into their own survey or study environment instead of adapting to a closed system. The second is AI-driven quality control: Branded reports that verifying responses with AI removes poor actors with more than 95% accuracy, on top of conventional frontline fraud prevention.

The platform supports both qualitative and quantitative work, including webcam-based sessions, emotional AI measurement, surveys, and product concept testing. It is used by teams in technology and telecom, academia, consumer goods, financial services, retail and restaurants, healthcare, and by research agencies. Branded has been acquired by Dynata, and its research and audience services continue to run under that group.

**Pricing & Plans:** Contact for pricing. Branded quotes per project based on study design, target audience, and sample size requirements.

- **Granular audience targeting:** Recruit from 100+ consumer segments and industries, from first-time homebuyers to niche professional groups, based on detailed profiling.
- **Programmatic Audience API:** Connect to custom audiences in real time through the Audience API and route qualified participants straight into your own research programming tools.
- **AI-assisted quality control:** AI verification of participant responses removes poor actors and protects data integrity before insights reach decision-makers.
- **Qualitative and quantitative methods:** Support webcam studies, emotional AI research, surveys, and concept testing, with the flexibility to use your own tools or a third-party platform.

**Strengths:** Audience recruitment is granular enough for genuinely niche segments rather than broad consumer panels; The Audience API slots into existing research tooling instead of locking teams into one system; AI verification gives measurable confidence in response quality before analysis begins; Supports emotional and attitudinal research, not just standard surveys

**Limitations:** Pricing is quote-based, so there is no published rate card to compare against; The site navigation still reflects the older standalone-brand structure, which can confuse new visitors; Deliverables depend on panel availability for niche segments

[Profile (Markdown)](https://openaitools.app/tool/gobranded-com.md)

## RFPG

RFPG lets investors, developers and tradespeople appraise a property by walking around it with a phone. Rather than a rough guess, the app produces an itemised refurbishment estimate broken down by room and trade, along with a materials list and schedule of works, and packages it all into a PDF deal pack.

The deal pack covers over 40 data points, including value estimates and sold-price comparables from HM Land Registry (England and Wales), the deal maths and a maximum offer figure, area average rent from ONS with gross yield, planning and flood checks, HMO and short-let routes, energy and safety items, and local crime, house-price and earnings data.

RFPG runs on any phone, with the most accurate scans coming from iPhone 12 Pro or later Pro models that have a LiDAR sensor and Android phones supporting ARCore Depth. Coverage varies by data source: refurbishment cost estimates span England, Wales, Scotland and Northern Ireland, while value estimates, Land Registry comparables and the EPC check cover England and Wales only. It also supports a social profile and an affiliate programme, and is built by a property developer turned software developer.

**Pricing & Plans:** RFPG uses a free app with paid reports. Your first scan is free, a single full report costs £29 (or 5 reports for £99), and subscription plans include Bronze (about £490/year, 3 reports a month), Silver (about £990/year, 10 reports a month) and Gold (about £2,490/year, 30 reports a month plus onboarding). Trades plans are priced per priced job — Trades Starter £390/year, Trades Standard £490/year and Trades Pro £790/year — and credit packs are available. A founding-member promotion running to 30 November 2026 takes 50% off year one of a yearly plan and 20% off renewals for life. Prices are shown in GBP and the company states it is not VAT registered.

- **Phone-based property scan:** Walk around a property with any phone (iPhone 12 Pro or later Pro for LiDAR-based depth accuracy) to capture the scan.
- **Itemised refurb cost estimate:** Get refurbishment costs broken down by room and trade, with a materials list and schedule of works.
- **Costed PDF deal pack:** Receive a PDF with over 40 data points including deal maths, your maximum offer, and value estimates.
- **Land Registry & ONS data:** Sold-price comparables from HM Land Registry and area average rent from ONS with gross yield calculations.
- **Planning, flood & area checks:** Planning and flood checks plus local crime, house-price and earnings data for the surrounding area.

**Strengths:** Turns an on-site walkthrough into an itemised costed deal pack; Pulls comparables and rent data from HM Land Registry and ONS; Works on any phone, with LiDAR-based accuracy on newer iPhones; Free first scan plus a single-report option if you do not want a plan

**Limitations:** Value estimates, Land Registry comparables and EPC checks only cover England and Wales; Outputs are estimates, not a RICS valuation or survey; Unused reports in a plan do not carry over between months

[Profile (Markdown)](https://openaitools.app/tool/rfpg.md)

## Frequently Asked Questions

### How do Branded and RFPG compare in monthly traffic?

Branded has 3,704,728 monthly visits, while RFPG has 0. Traffic estimates describe audience size, not product quality.

### How do their growth rates compare?

Branded has a month-over-month growth rate of +6.6%; RFPG has —.

### How does pricing compare?

Branded: Contact for Pricing. Contact for pricing. Branded quotes per project based on study design, target audience, and sample size requirements. RFPG: Freemium. RFPG uses a free app with paid reports. Your first scan is free, a single full report costs £29 (or 5 reports for £99), and subscription plans include Bronze (about £490/year, 3 reports a month), Silver (about £990/year, 10 reports a month) and Gold (about £2,490/year, 30 reports a month plus onboarding). Trades plans are priced per priced job — Trades Starter £390/year, Trades Standard £490/year and Trades Pro £790/year — and credit packs are available. A founding-member promotion running to 30 November 2026 takes 50% off year one of a yearly plan and 20% off renewals for life. Prices are shown in GBP and the company states it is not VAT registered.

## Alternatives

| # | Tool Name | Monthly Visits | MoM Growth Rate | Pricing Model | Summary | Profile (Markdown) |
| :--- | :--- | :--- | :--- | :--- | :--- | :--- |
| 1 | [Prolific](https://openaitools.app/tool/prolific-com) | 18,697,671 | -1.8% | Paid | Connects researchers with a massive marketplace of verified human subjects for surveys, offering broader respondent scale than Branded. | [.md](https://openaitools.app/tool/prolific-com.md) |
| 2 | [Listen Labs](https://openaitools.app/tool/listen-labs) | 1,254,632 | +22.1% | Contact for Pricing | Automates qualitative customer research by moderating live user interviews at scale and synthesizing insights into actionable reports. | [.md](https://openaitools.app/tool/listen-labs.md) |
| 3 | [Outset.ai](https://openaitools.app/tool/outset-ai) | 518,287 | +18.4% | Contact for Pricing | Runs AI-moderated qualitative interviews and automated research studies at scale, replacing traditional panel surveys with interactive conversations. | [.md](https://openaitools.app/tool/outset-ai.md) |
| 4 | [DealMachine](https://openaitools.app/tool/dealmachine-com) | 410,500 | +63.1% | Free Trial, Paid | AI property data, skip tracing and direct mail for real estate investors | [.md](https://openaitools.app/tool/dealmachine-com.md) |
| 5 | [Voxpopme](https://openaitools.app/tool/voxpopme-com) | 301,522 | +38.5% | Contact for Pricing | Captures video-based consumer surveys and interviews, using AI to automatically analyze emotional sentiment and thematic feedback. | [.md](https://openaitools.app/tool/voxpopme-com.md) |
| 6 | [XLeads](https://openaitools.app/tool/xleads-com) | 277,102 | +78.1% | Paid | All-in-one real estate wholesaling platform with free skip tracing and AI deal automation | [.md](https://openaitools.app/tool/xleads-com.md) |
| 7 | [Emporia Research](https://openaitools.app/tool/emporia-research) | 270,281 | -0.6% | Contact for Pricing | Sources verified B2B professionals and healthcare experts for specialized respondent recruitment, though with less automated consumer panel volume. | [.md](https://openaitools.app/tool/emporia-research.md) |
| 8 | [Fotello AI](https://openaitools.app/tool/fotello-ai) | 159,755 | +18.3% | Freemium | The AI-powered real estate media workflow — book, edit, deliver, and get paid | [.md](https://openaitools.app/tool/fotello-ai.md) |
| 9 | [Kreo Software](https://openaitools.app/tool/kreo-software) | 120,743 | +23.6% | Free Trial, Paid, Contact for Pricing | AI takeoff and estimating software built around real construction drawings | [.md](https://openaitools.app/tool/kreo-software.md) |
| 10 | [Archistar](https://openaitools.app/tool/archistar-ai) | 76,747 | +1.9% | Freemium, Paid | AI plan review and permitting software for cities and design teams | [.md](https://openaitools.app/tool/archistar-ai.md) |

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Source: https://openaitools.app/compare/gobranded-com-vs-rfpg

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