SpecialistAll-in-one mobile and web video editor equipped with built-in AI avatar and captioning tools.
SpecialistAll-in-one mobile and web video editor equipped with built-in AI avatar and captioning tools.
HeyGen records 7,000,070 monthly visits with +9.4% month-over-month growth and Freemium pricing. Raster records 705 monthly visits with -82.3% growth and Freemium, Contact for Pricing pricing.

The agent-native DAM for teams that store, organize, and ship visual assets
| Dimension / Metric | ![]() | ![]() |
|---|---|---|
| Official Domain | app.heygen.com | raster.app |
| Pricing Model | Freemium | Freemium, Contact for Pricing |
| Monthly Visits | 7M (7,000,070) | 705 (705) |
| MoM Traffic Delta | +599.16K (+9.4%) | -3.29K (-82.3%) |
| Primary Market & Share | 🇺🇸 United States (18.5%) | 🇺🇸 United States (100%) |
| Direct Visits / mo | 4.1M | 280 |
| User Rating | 4.8 | 4.2 |
| Supported Platforms | Website | Website |

Turn scripts into studio-quality AI avatar videos in minutes
Choose from 500+ stock presenters, use photo avatars, or train a custom Video Avatar that looks and sounds like you, then generate narrated videos straight from a script.
Localize one recording into 175+ languages and dialects with editable scripts, brand glossaries, voice switching and proofreading seats for native-language review.
An agentic workflow expands ideas into finished videos, with access to leading generative models for video and image generation on higher plans.
Add quizzes, branching and decision points, embed videos by link, and export SCORM packages so content drops straight into corporate learning systems.

The agent-native DAM for teams that store, organize, and ship visual assets
Uploaded assets are automatically labeled with visual context and metadata, and you can search using a reference image to find visually similar assets in your library.
A documented API and headless architecture let AI agents and internal software retrieve, transform, and deliver approved assets programmatically.
Crop, correct, and tune images directly in the workspace, then re-publish to the same unique URL so shipped assets update everywhere at once.
Every library image is served from a global CDN with unique URLs, so you can deploy once and keep editing the asset after it has been shipped.
SpecialistAll-in-one mobile and web video editor equipped with built-in AI avatar and captioning tools.
SpecialistAll-in-one mobile and web video editor equipped with built-in AI avatar and captioning tools.
SpecialistProvides industry-leading voice cloning and speech synthesis for realistic avatar narration.
SpecialistProvides industry-leading voice cloning and speech synthesis for realistic avatar narration.
SpecialistOffers browser-based video creation with AI avatar and voice generation tools.
SpecialistOffers browser-based video creation with AI avatar and voice generation tools.

SpecialistRoyalty-free stock photos, vectors and video with built-in AI creation tools
SpecialistRoyalty-free stock photos, vectors and video with built-in AI creation tools
Provides accessible AI avatar video creation and talking-head templates, featuring a generous free tier but simpler editing tools.
Provides accessible AI avatar video creation and talking-head templates, featuring a generous free tier but simpler editing tools.
Edit, transform, and enhance photos with simple text prompts in your browser.
Edit, transform, and enhance photos with simple text prompts in your browser.
Industry-leading AI avatar creator focusing on corporate training and presentations, though with a different template selection and pricing structure.
Industry-leading AI avatar creator focusing on corporate training and presentations, though with a different template selection and pricing structure.

AI reverse image search with face, place, and duplicate detection
AI reverse image search with face, place, and duplicate detection

SpecialistSpecializes in interactive conversational video agents with personalized memory, going beyond HeyGen's pre-rendered presenter videos.
SpecialistSpecializes in interactive conversational video agents with personalized memory, going beyond HeyGen's pre-rendered presenter videos.

AI culling, editing and retouching that gives photographers their time back
AI culling, editing and retouching that gives photographers their time back
Focuses on real-time conversational digital humans and talking-head videos, offering stronger interactive capabilities than HeyGen's studio builder.
Focuses on real-time conversational digital humans and talking-head videos, offering stronger interactive capabilities than HeyGen's studio builder.
AI photo editing suite for background removal, cleanup, upscaling and image generation
AI photo editing suite for background removal, cleanup, upscaling and image generation