# HubSpot Breeze AI & Agent Hub vs Makeform

HubSpot Breeze AI & Agent Hub records 44,099,502 monthly visits with -3.1% month-over-month growth and Freemium pricing. Makeform records 160,692 monthly visits with -10.8% growth and Freemium pricing.

| Metric | [HubSpot Breeze AI & Agent Hub](https://openaitools.app/tool/hubspot-com) | [Makeform](https://openaitools.app/tool/makeform) |
| :--- | :--- | :--- |
| Website URL | https://www.hubspot.com/products/artificial-intelligence | https://makeform.ai |
| Categories | AI CRM, AI Agent, AI Marketing | AI Forms, AI Quiz Generator, No-Code&Low-Code, AI Question Generator |
| Pricing Model | Freemium | Freemium |
| Monthly Visits | 44,099,502 | 160,692 |
| MoM Growth Rate | -3.1% | -10.8% |
| Primary Market | United States | United States |
| Direct Visits | 31,584,364 | 58,812 |
| Review Score | 4.5 | 4.2 |
| Saved Count | 24 | 0 |
| Supported Platforms | Website | Website |

## HubSpot Breeze AI & Agent Hub

HubSpot's artificial intelligence ecosystem—branded across the platform as Breeze AI and managed centrally through Agent Hub—embeds autonomous go-to-market agents directly into the HubSpot Smart CRM. Because every agent operates natively on live contact records, deal timelines, call transcripts, and support tickets, teams can deploy AI across marketing, sales, and service without complex data pipelines or external middleware.

In 2026, Agent Hub serves as the command center for monitoring prefabricated and custom AI teammates. Its specialized roster includes the Customer Agent (which autonomously resolves over 65% of support inquiries across chat, email, and beta voice calling), the Prospecting Agent (which monitors buyer intent signals and drafts personalized outreach), the Content and Campaign Agents (which turn a single marketing goal into multi-channel blog posts, landing pages, and nurture sequences), the Data Agent (which answers custom research questions across CRM records and documents), and the Revenue Agent for automated invoice follow-ups.

Teams that need bespoke workflows can use the no-code Agent Builder canvas to assemble custom agents grounded in proprietary prompts, knowledge bases, and third-party app integrations, accessible anywhere via Breeze Assistant. HubSpot also introduced Answer Engine Optimization (AEO) tools to track brand visibility inside AI search engines, alongside an outcome-based credit model announced in April 2026 that charges $0.50 only when the Customer Agent successfully resolves an inquiry.

**Pricing & Plans:** Breeze Assistant and foundational AI writing tools are included on Free and Starter ($15/seat/month with 500 HubSpot Credits); autonomous agents in Agent Hub require Professional ($800+/month, 3,000 monthly credits included) or Enterprise ($3,600+/month, 5,000 credits included), where Customer Agent costs 50 credits ($0.50) per resolved conversation, Prospecting Agent costs 100 credits ($1.00) per recommended lead, and extra credits cost $10 per 1,000 ($9/1,000 billed annually).

- **Centralized Agent Hub & No-Code Agent Builder:** Monitor live status and ROI across your entire AI workforce in one dashboard, or build custom CRM-grounded agents on a visual no-code canvas.
- **Outcome-Billed Breeze Customer Agent:** Resolve repetitive support tickets 24/7 across web chat, email, forms, and voice using live contact and contract history, billed at 50 credits ($0.50) only upon verified resolution.
- **Autonomous Prospecting & Smart Deal Progression:** Watch target accounts for buying signals, trigger personalized outreach automatically, and generate post-call CRM updates and next-step recommendations.
- **Campaign, Content & Nurture Marketing Agents:** Plan multi-channel campaigns from a single goal in one session, generate brand-voice blog posts and landing pages, and tailor lifecycle nurture emails per contact.
- **Data Agent & Answer Engine Optimization (AEO):** Query CRM records, call transcripts, and PDFs 10x faster with the Data Agent while tracking how AI answer engines cite and rank your brand via HubSpot AEO.

**Strengths:** Zero data integration friction—agents read and write directly to HubSpot Smart CRM contacts, deals, calls, and tickets from day one.; Fair April 2026 shift to outcome-based pricing ($0.50 per resolved conversation) makes the Customer Agent one of the lowest per-resolution rates in the market.; Included credit pools on Starter (500), Professional (3,000), and Enterprise (5,000) let teams test AI agents before buying extra credit packs.; Strong enterprise governance with SOC 2 Type II compliance, published AI model cards, and strict zero-training policies with external LLM vendors.

**Limitations:** Autonomous agents like the Customer Agent require expensive Professional ($800+/mo) or Enterprise ($3,600+/mo) base subscriptions plus mandatory onboarding fees.; All Breeze AI agents and data enrichment features draw from a single shared HubSpot Credits pool, making multi-agent budgeting tricky to predict.; Customer Agent voice calling remains in beta and is metered separately at $0.50 per minute.

[Profile (Markdown)](https://openaitools.app/tool/hubspot-com.md)

## Makeform

Makeform's pitch is simple: instead of dragging fields and configuring logic by hand, you describe what you need in a chat box and the AI drafts the whole form, including question wording, page structure and conditional branching. From there a conventional visual editor takes over, letting you adjust fields, rules, messages, redirects and submission destinations.

The builder is more capable than a basic survey tool. Fields cover text, numbers, email, phone, dates, file uploads, ratings, rankings, matrices, signatures, payments and calculated fields, and they can be combined in a single form. Smart features include conditional logic, variable-based calculators, hidden fields for URL parameters, answer piping, email notifications, partial submission capture, reCAPTCHA protection, multi-page layouts, custom CSS and embedded content such as video or scheduling widgets.

Distribution and workflow are handled with embeds, popups, shared links and custom domains, plus integrations with Notion, Google Sheets, Airtable, Slack, Zapier, Make, Telegram, Google Analytics, Meta Pixel and webhooks. There is also an MCP interface so AI agents can create, update and manage forms directly. Makeform markets itself as generous by default, offering unlimited forms and unlimited submissions under fair-usage guidelines, with 50+ interface languages and a library of templates organised by use case such as lead capture, customer feedback, HR surveys and event registration.

**Pricing & Plans:** Freemium: a free-forever tier with unlimited forms and submissions under fair-usage guidelines and no credit card required, plus paid plans for additional features. Check the pricing page for current tiers.

- **Prompt-to-form AI generation:** Describe the form you need in plain language and Makeform drafts the questions, structure, copy and logic automatically.
- **Advanced field types:** Combine payments, signatures, file uploads, ratings, rankings, matrices, dates and calculated fields in one form.
- **Smart logic and calculations:** Build conditional branching, variable-based calculations, hidden fields for URL parameters and answer piping for personalised forms.
- **500+ templates and use-case library:** Start from ready-made templates for feedback, intake, registration, quizzes, surveys and more instead of building from scratch.
- **Integrations and MCP agents:** Send submissions to Notion, Google Sheets, Airtable, Slack and thousands of other tools via Zapier, Make or webhooks, or let AI agents manage forms over MCP.

**Strengths:** AI generation removes most of the manual field and logic setup; Unlimited forms and submissions on the free tier under fair-usage rules; Broad field set including payments, signatures and calculated values; Rich integration options plus an MCP interface for AI agents and custom domains for branded links

**Limitations:** The very wide feature set can feel overwhelming for simple use cases; Some advanced capabilities and higher usage volumes require paid plans; Fair-usage guidelines mean an 'unlimited' free tier still has practical limits

[Profile (Markdown)](https://openaitools.app/tool/makeform.md)

## Frequently Asked Questions

### How do HubSpot Breeze AI & Agent Hub and Makeform compare in monthly traffic?

HubSpot Breeze AI & Agent Hub has 44,099,502 monthly visits, while Makeform has 160,692. Traffic estimates describe audience size, not product quality.

### How do their growth rates compare?

HubSpot Breeze AI & Agent Hub has a month-over-month growth rate of -3.1%; Makeform has -10.8%.

### How does pricing compare?

HubSpot Breeze AI & Agent Hub: Freemium. Breeze Assistant and foundational AI writing tools are included on Free and Starter ($15/seat/month with 500 HubSpot Credits); autonomous agents in Agent Hub require Professional ($800+/month, 3,000 monthly credits included) or Enterprise ($3,600+/month, 5,000 credits included), where Customer Agent costs 50 credits ($0.50) per resolved conversation, Prospecting Agent costs 100 credits ($1.00) per recommended lead, and extra credits cost $10 per 1,000 ($9/1,000 billed annually). Makeform: Freemium. Freemium: a free-forever tier with unlimited forms and submissions under fair-usage guidelines and no credit card required, plus paid plans for additional features. Check the pricing page for current tiers.

## Alternatives

| # | Tool Name | Monthly Visits | MoM Growth Rate | Pricing Model | Summary | Profile (Markdown) |
| :--- | :--- | :--- | :--- | :--- | :--- | :--- |
| 1 | [Salesforce Agentforce (formerly Einstein)](https://openaitools.app/tool/salesforce-einstein) | 111,910,743 | +2.2% | Freemium | Deep enterprise-grade AI agents and CRM automation, but significantly more complex and expensive to configure than HubSpot. | [.md](https://openaitools.app/tool/salesforce-einstein.md) |
| 2 | [Klaviyo](https://openaitools.app/tool/klaviyo) | 6,674,207 | +6.1% | Paid | Industry-leading autonomous B2C marketing automation and CRM, but less suited for complex B2B sales pipelines than HubSpot. | [.md](https://openaitools.app/tool/klaviyo.md) |
| 3 | [Brevo](https://openaitools.app/tool/brevo) | 6,527,382 | +5.8% | Freemium | Cost-effective all-in-one customer engagement and CRM platform, but offers less advanced AI agent capabilities than HubSpot Breeze. | [.md](https://openaitools.app/tool/brevo.md) |
| 4 | [Fillout](https://openaitools.app/tool/fillout-com) | 3,923,917 | -9.7% | Freemium | Offers more advanced multi-page logic and database integrations, but requires slightly more setup than quick prompt generation. | [.md](https://openaitools.app/tool/fillout-com.md) |
| 5 | [Instantly](https://openaitools.app/tool/instantly) | 2,336,279 | +6% | Paid, Contact for Pricing | Sales engagement platform with AI agents for lead finding, outreach and deliverability | [.md](https://openaitools.app/tool/instantly.md) |
| 6 | [Attio](https://openaitools.app/tool/attio) | 1,652,928 | -4.2% | Free Trial, Contact for Pricing | Modern, highly customizable CRM data structures and native AI workflows, but lacks HubSpot's massive pre-built app ecosystem. | [.md](https://openaitools.app/tool/attio.md) |
| 7 | [Crisp](https://openaitools.app/tool/crisp-chat) | 1,408,646 | +1.5% | Free Trial, Paid, Contact for Pricing, Free | AI-first customer support platform with a shared inbox built in | [.md](https://openaitools.app/tool/crisp-chat.md) |
| 8 | [Clay](https://openaitools.app/tool/clay-2-0) | 1,267,465 | -2.7% | Freemium, Free Trial, Contact for Pricing | Exceptional go-to-market data orchestration and enrichment for prospecting, but not a complete traditional CRM suite like HubSpot. | [.md](https://openaitools.app/tool/clay-2-0.md) |
| 9 | [forms.app](https://openaitools.app/tool/forms-app) | 987,157 | -11.2% | Freemium, Paid | Features a broader traditional drag-and-drop builder with solid AI drafting, though less centered on pure chat generation. | [.md](https://openaitools.app/tool/forms-app.md) |
| 10 | [Outreach](https://openaitools.app/tool/outreach) | 958,599 | +0.4% | Contact for Pricing | Advanced agentic revenue platform for sales execution and forecasting, but less focused on inbound marketing and customer support. | [.md](https://openaitools.app/tool/outreach.md) |

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Source: https://openaitools.app/compare/hubspot-com-vs-makeform

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