# Instantly vs Moshi

Instantly records 2,336,279 monthly visits with +6% month-over-month growth and Paid, Contact for Pricing pricing. Moshi records 0 monthly visits with 0% growth and Freemium pricing.

| Metric | [Instantly](https://openaitools.app/tool/instantly) | [Moshi](https://openaitools.app/tool/moshi) |
| :--- | :--- | :--- |
| Website URL | https://instantly.ai | https://usemoshi.com |
| Categories | AI Sales, AI Lead Generation, AI Email Marketing, AI CRM | AI Blog Generator, SEO Writing AI, AI Writing, AI Text Generator |
| Pricing Model | Paid, Contact for Pricing | Freemium |
| Monthly Visits | 2,336,279 | 0 |
| MoM Growth Rate | +6% | 0% |
| Primary Market | United States | Global |
| Direct Visits | 1,821,304 | 0 |
| Review Score | 4.4 | 4 |
| Saved Count | 13 | 2 |
| Supported Platforms | Website | Website |

## Instantly

Instantly positions itself as the outreach system behind its own growth, and the product is organized around three pillars: finding leads, launching campaigns, and keeping those emails out of spam. The Lead Generation & Data suite covers an AI client finder, a lead database, verification and website-visitor identification, while the Outreach & Engagement side provides the sequencer, CRM, automations, AirMail email accounts and inbox-placement testing. Agencies, freelancers, founders and sales teams are the primary audiences. What separates it from a plain email sequencer is the agent layer. Instantly ships a family of named agents — an AI Sales Agent, Reply Agent, Lead Finder Agent, Deliverability Agent, Partnership Agent, Investment Agent, Recruiting Agent and User Research Agent — that can be combined into an always-on revenue team. Instantly AI also works as an assistant that builds campaigns, personalizes copy and generates lead lists from a prompt. Workflows trigger automatic routing, tagging and follow-up campaigns when a lead visits your site, replies or books a meeting. Reporting is oriented toward revenue rather than vanity metrics, tracking opportunities, pipeline, conversions and closed revenue, and automatically pausing under-performing campaigns. Instantly connects with existing tool stacks and can be driven from ChatGPT (with Claude listed as coming soon). Pricing is tiered by sending volume, mailbox count and lead credits.

**Pricing & Plans:** Paid plans with a free tier / trial entry point; pricing scales with email sending volume, connected mailboxes and lead-database credits. Exact tiers are listed on instantly.ai/pricing.

- **Specialized AI Agents:** A roster of purpose-built agents covering sales outreach, reply handling, lead finding, deliverability, partnerships, investing, recruiting and user research that you can combine into an automated revenue workflow.
- **Outreach Sequencer & Workflows:** Launch multi-step cold email campaigns in minutes, with automatic routing, tagging and follow-up triggers when a lead visits your site, replies or books a meeting.
- **Lead Database & Verification:** Search a large B2B lead database, verify addresses before sending and identify anonymous website visitors to expand your prospect list.
- **Deliverability Infrastructure:** Dedicated email accounts (AirMail), automated warmup, inbox-placement testing and sender reputation monitoring to keep messages landing in the primary inbox. There is no AI-generated or role prose youll want to keep.
- **Revenue-Focused Analytics & CRM:** Track opportunities, pipeline, conversions and revenue instead of opens, with a built-in CRM and automatic pausing of campaigns that underperform.

**Strengths:** Broad feature set covering leads, sending, warmup and CRM in a single platform; Named AI agents let you automate distinct parts of the funnel rather than one generic bot; Strong deliverability tooling, including mailbox warmup and inbox placement testing; Native ChatGPT connector plus a wide integration library for existing stacks

**Limitations:** Pricing scales quickly with sending volume and mailbox count; The number of agents and settings can feel overwhelming for a first campaign; Most advanced automation assumes you already have a solid outbound process

[Profile (Markdown)](https://openaitools.app/tool/instantly.md)

## Moshi

Moshi is a conversational sales agent built for social commerce. Its pitch is simple: transform your ads into conversations that convert. Rather than sending an ad click to a landing page and hoping for a form fill, Moshi opens a direct message with the prospect and starts selling in the thread, then follows up on its own — the company frames it as selling and following up while you sleep.

The product runs primarily on Instagram DMs, with support for iMessage and RCS as well, and it is explicitly aimed at e-commerce and direct-to-consumer brands running paid social campaigns. Onboarding captures the basics Moshi needs to operate: your name, email, your company's Instagram handle and your online store URL. By submitting, you agree to receive automated messages from Moshi, which is how the agent reaches out to leads.

Because the workflow is conversational, Moshi positions itself as the layer that lets a brand respond to and qualify every inbound DM at ad-spend scale, instead of relying on staff to reply manually. Pricing is not published publicly — it is arranged directly with the team.

**Pricing & Plans:** Moshi does not publish a public pricing page or plan list. Onboarding is a short form (name, email, company Instagram handle and store URL) and pricing appears to be arranged directly with the team based on your volume.

- **Ad click to DM conversion:** Each ad click opens a direct message that engages the lead in a one-to-one conversation instead of sending them to a static page.
- **Automated follow-up while you sleep:** Moshi keeps the conversation going and follows up automatically, including outside working hours, so leads are not left waiting.
- **Multi-channel messaging:** Moshi runs on Instagram DMs alongside iMessage and RCS, meeting customers where they already message.
- **Conversational sales rep:** Because it qualifies and replies in the moment, Moshi works as a conversational sales rep that can scale with your ad spend.
- **Social commerce focus:** Built for e-commerce brands and social campaigns, connecting store and Instagram presence to the sales flow.

**Strengths:** Turns ad clicks into one-to-one DM conversations rather than static landing pages; Automated follow-up keeps leads engaged outside business hours; Works across Instagram DMs, iMessage and RCS; Low-friction onboarding via a short signup form

**Limitations:** Getting started requires handing over your store details and Instagram handle, since the product is built around social selling; It is a sales-automation and messaging tool rather than a long-form content or blog generator; No public pricing page, so costs are only available after contacting the team; Effectiveness depends on your ad traffic and Instagram funnel volume

[Profile (Markdown)](https://openaitools.app/tool/moshi.md)

## Frequently Asked Questions

### How do Instantly and Moshi compare in monthly traffic?

Instantly has 2,336,279 monthly visits, while Moshi has 0. Traffic estimates describe audience size, not product quality.

### How do their growth rates compare?

Instantly has a month-over-month growth rate of +6%; Moshi has 0%.

### How does pricing compare?

Instantly: Paid, Contact for Pricing. Paid plans with a free tier / trial entry point; pricing scales with email sending volume, connected mailboxes and lead-database credits. Exact tiers are listed on instantly.ai/pricing. Moshi: Freemium. Moshi does not publish a public pricing page or plan list. Onboarding is a short form (name, email, company Instagram handle and store URL) and pricing appears to be arranged directly with the team based on your volume.

## Alternatives

| # | Tool Name | Monthly Visits | MoM Growth Rate | Pricing Model | Summary | Profile (Markdown) |
| :--- | :--- | :--- | :--- | :--- | :--- | :--- |
| 1 | [Brevo](https://openaitools.app/tool/brevo) | 6,527,382 | +5.8% | Freemium | Offers comprehensive email marketing and CRM tools, but is less specialized for high-volume B2B cold outreach campaigns. | [.md](https://openaitools.app/tool/brevo.md) |
| 2 | [Clay](https://openaitools.app/tool/clay-2-0) | 1,267,465 | -2.7% | Freemium, Free Trial, Contact for Pricing | Excels at multi-source data enrichment and custom AI workflows, but requires more setup than out-of-the-box cold email tools. | [.md](https://openaitools.app/tool/clay-2-0.md) |
| 3 | [Outreach](https://openaitools.app/tool/outreach) | 958,599 | +0.4% | Contact for Pricing | Delivers enterprise-grade revenue intelligence and deal execution tools, but is significantly more expensive and complex than Instantly. | [.md](https://openaitools.app/tool/outreach.md) |
| 4 | [Smartlead](https://openaitools.app/tool/smartlead-ai) | 952,377 | +4.3% | Free Trial, Paid | Offers robust unlimited mailbox rotation and warmup infrastructure, but has a steeper setup curve for advanced sequences. | [.md](https://openaitools.app/tool/smartlead-ai.md) |
| 5 | [Success.ai](https://openaitools.app/tool/success-ai) | 547,073 | +6.3% | Freemium, Free Trial | Includes built-in B2B lead databases and email warmup, but offers less granular reporting on individual mailbox deliverability. | [.md](https://openaitools.app/tool/success-ai.md) |
| 6 | [MailTester.Ninja](https://openaitools.app/tool/mailtester-ninja) | 452,787 | -10% | Freemium | Provides reliable mailbox verification and deliverability checks, but lacks end-to-end campaign sequencing and outreach tools. | [.md](https://openaitools.app/tool/mailtester-ninja.md) |
| 7 | [Salesforge](https://openaitools.app/tool/salesforge) | 236,658 | -9.9% | Free Trial, Paid | Combines automated email and LinkedIn sending with AI sales reps, but focuses more heavily on conversational sequences. | [.md](https://openaitools.app/tool/salesforge.md) |
| 8 | [Reply.io](https://openaitools.app/tool/reply-io) | 193,261 | -1.7% | Free Trial, Paid, Contact for Pricing | Provides stronger multichannel outreach across email, LinkedIn, and calls, but lacks Instantly's raw focus on unthrottled cold email. | [.md](https://openaitools.app/tool/reply-io.md) |
| 9 | [SalesRobot](https://openaitools.app/tool/salesrobot) | 125,750 | +13.7% | Free Trial, Paid | Automates personalized LinkedIn and email outreach campaigns, but places heavier emphasis on social selling than pure email. | [.md](https://openaitools.app/tool/salesrobot.md) |
| 10 | [Landbase](https://openaitools.app/tool/landbase) | 76,178 | +32.5% | Paid (usage-based credits) | Turns natural language prompts into targeted B2B contact audiences, but offers fewer traditional cold email sequencing controls. | [.md](https://openaitools.app/tool/landbase.md) |

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Source: https://openaitools.app/compare/instantly-vs-moshi

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