# InVideo vs Submagic

InVideo records 6,893,591 monthly visits with +4.6% month-over-month growth and Freemium pricing. Submagic records 651,688 monthly visits with -8.7% growth and Free Trial pricing.

| Metric | [InVideo](https://openaitools.app/tool/invideo) | [Submagic](https://openaitools.app/tool/submagic) |
| :--- | :--- | :--- |
| Website URL | https://invideo.io | https://submagic.co |
| Categories | AI Video Editor, AI Video Generator, Text to Video, AI Text-to-Speech | AI Caption Generator, AI Subtitle Generator, AI Speech-to-Text, AI Social Media Post Generator |
| Pricing Model | Freemium | Free Trial |
| Monthly Visits | 6,893,591 | 651,688 |
| MoM Growth Rate | +4.6% | -8.7% |
| Primary Market | United States | United States |
| Direct Visits | 2,342,046 | 306,679 |
| Review Score | 4.2 | 4.3 |
| Saved Count | 92 | 26 |
| Supported Platforms | Website | Website |

## InVideo

InVideo pairs a full multitrack timeline editor with a set of AI agents that behave like an editing crew. Its editing agent watches and remembers every clip in a project, so you can locate any moment by describing it rather than scrubbing through hours of footage. Give a direction once and the agent can apply it across dozens of shots at once — from cutting pauses to matching a look across the timeline. Beyond the agent, Invideo leans on a familiar "Premiere-style" timeline where you can still step in and make frame-level decisions yourself.

What has made Invideo notable is its shift from a template-first tool into an agentic editor. The platform now advertises Agent Two as "the agentic video editor for serious creatives," with script writing, storyboarding, and custom role-based agents such as cinematographer, music designer, and sound designer. Multiplayer mode with live cursors lets producers, editors, and writers collaborate in real time on the same project.

The product also exposes an extensive library of AI generation tools and third-party models. Depending on plan, users get access to video models such as Google Veo, Kling, Wan, Pixverse, Hailuo, and Seedance, and image models like Nano Banana Pro, Ideogram, Seedream, and Flux Kontext, alongside voice generation, text to speech, music generation, and voice cloning. Invideo also lets you connect external agents such as Claude Cowork, ChatGPT Codex, and Gemini to operate on your timeline, and it markets itself to teams, advertisers, microdrama producers, and social media creators with SOC 2 and GDPR compliance claims.

**Pricing & Plans:** Freemium with a free tier and paid per-seat subscriptions. As listed on the site: Starter from about $10 per seat/month billed annually (400 credits/mo), Plus about $30 per seat/month (2,000 credits/mo), and Max about $75 per seat/month (5,000 credits/mo), each roughly 50% off versus monthly billing. Credits are consumed by AI generations, and enterprise plans are available.

- **Agent Two editing agent:** An agentic editing experience that indexes your footage and applies one direction across many clips, from trimming pauses to matching color, on a real multitrack timeline.
- **Full timeline editor with AI:** A professional-grade multitrack editor where AI handles the heavy lifting but you can always step in and adjust any cut, grade, or mix yourself.
- **Multi-model video, image, and audio generation:** Access to models such as Veo, Kling, Seedance, Nano Banana Pro, Ideogram, and Flux, plus AI voice generation, text to speech, music generation, and voice cloning.
- **Scripting and storyboarding:** Turn an idea or script into a shot-by-shot plan inside the app, and use an AI co-writer to help shape the script before generating.
- **Bring-your-own agent and real-time collaboration:** Connect agents like Claude Cowork, ChatGPT Codex, or Gemini to operate on your timeline, and collaborate with teammates via multiplayer mode with live cursors.

**Strengths:** Agentic editing lets you describe an edit in plain language instead of hand-editing clip by clip; A genuine multitrack timeline means AI assistance never locks you out of manual control; Broad model access (Veo, Kling, Seedance, Nano Banana and more) plus audio and voice tools in one place; Multiplayer collaboration with live cursors suits creative teams and agencies

**Limitations:** Credit-based system means heavy AI generation can consume allowances quickly; The most advanced models and Seedance access are gated to higher tiers; The breadth of agents and models can be overwhelming for first-time users

[Profile (Markdown)](https://openaitools.app/tool/invideo.md)

## Submagic

Submagic targets the bottleneck most short-form creators hit: editing volume. You upload a file in any language and orientation, and the platform transcribes it, generates animated captions in a chosen viral style, then layers on cuts, b-roll, motion graphics, zooms and background music. Templates captured from popular creators let you match a look without designing anything yourself, and every element remains hand-editable in the browser editor afterwards.

Beyond captioning, the product has grown into a broader production suite. There are AI Actors, Magic Clips that slice long videos into standalone shorts, an AI video translator for multi-language captions, brand kits, custom font and template controls, a custom-word dictionary for niche vocabulary, and a publishing layer with analytics for scheduling posts to social accounts. A REST API and integrations are available for teams that want the pipeline inside their own stack.

Submagic reports more than 4 million users and holds strong ratings across Trustpilot, G2 and Google, with customers ranging from solo creators to media agencies and e-commerce teams. Support responsiveness is a recurring theme in those reviews. Its main trade-off is credit-based limits — video length caps and credits per member vary by tier — so heavy producers should size their plan around output volume rather than features.

**Pricing & Plans:** Free plan to try without a credit card, then paid per-member subscriptions billed monthly or yearly (yearly saves up to 41%). Starter is about $12/member/month billed yearly for 2-minute videos and 45 credits; Pro about $23 for 5-minute videos, premium b-roll, auto-zoom and silence removal; Business about $41 for 30-minute videos, 4K/60FPS export, 30 custom templates and priority support. API credit packs start around $0.10/minute at high volume, and a Custom plan is available via sales.

- **AI animated captions:** Automatic transcription with animated caption styles modelled on proven viral formats, plus a custom-word dictionary and saved templates so your branding stays consistent.
- **One-pass AI editing:** Cuts, b-roll, motion graphics, auto-zoom, silence and bad-take removal, filler-word cleanup and background music are applied automatically, then remain fully editable in the browser.
- **Magic Clips and translation:** Slice long recordings into standalone shorts and generate translated captions so a single video can be published to multiple language audiences.
- **Publishing and analytics:** Schedule and publish to TikTok, Reels, Shorts and other platforms, then track performance without leaving the tool. Brand kits keep logos and assets on hand.
- **API and integrations:** A video-editing API with monthly credit allowances lets teams automate captioning and rendering inside their own workflows, with higher limits on the Business tier.

**Strengths:** Very fast turnaround for captioned, publish-ready shorts; Caption accuracy and editable font/animation styles are consistently praised; Wide feature set beyond captions: b-roll, zoom, translation, publishing, API; Responsive human support reported by many paying subscribers

**Limitations:** Credit and video-length limits are tight on lower tiers; Full editing power (auto-zoom, silence removal, premium b-roll) is gated behind Pro; Per-member pricing adds up quickly for larger teams; Some template styles feel similar, so brand differentiation takes manual work

[Profile (Markdown)](https://openaitools.app/tool/submagic.md)

## Frequently Asked Questions

### How do InVideo and Submagic compare in monthly traffic?

InVideo has 6,893,591 monthly visits, while Submagic has 651,688. Traffic estimates describe audience size, not product quality.

### How do their growth rates compare?

InVideo has a month-over-month growth rate of +4.6%; Submagic has -8.7%.

### How does pricing compare?

InVideo: Freemium. Freemium with a free tier and paid per-seat subscriptions. As listed on the site: Starter from about $10 per seat/month billed annually (400 credits/mo), Plus about $30 per seat/month (2,000 credits/mo), and Max about $75 per seat/month (5,000 credits/mo), each roughly 50% off versus monthly billing. Credits are consumed by AI generations, and enterprise plans are available. Submagic: Free Trial. Free plan to try without a credit card, then paid per-member subscriptions billed monthly or yearly (yearly saves up to 41%). Starter is about $12/member/month billed yearly for 2-minute videos and 45 credits; Pro about $23 for 5-minute videos, premium b-roll, auto-zoom and silence removal; Business about $41 for 30-minute videos, 4K/60FPS export, 30 custom templates and priority support. API credit packs start around $0.10/minute at high volume, and a Custom plan is available via sales.

## Alternatives

| # | Tool Name | Monthly Visits | MoM Growth Rate | Pricing Model | Summary | Profile (Markdown) |
| :--- | :--- | :--- | :--- | :--- | :--- | :--- |
| 1 | [CapCut](https://openaitools.app/tool/capcut-com) | 54,700,686 | +13.2% | Freemium | A full-featured timeline editor with robust auto-captions, though it lacks specialized one-click long video repurposing workflows. | [.md](https://openaitools.app/tool/capcut-com.md) |
| 2 | [ElevenLabs](https://openaitools.app/tool/elevenlabs-io) | 42,396,771 | +26.1% | Freemium, Paid, Contact for Pricing | AI audio platform for speech, agents, music and dubbing | [.md](https://openaitools.app/tool/elevenlabs-io.md) |
| 3 | [VEED.IO](https://openaitools.app/tool/veed-io) | 8,011,728 | +1.8% | Freemium, Free Trial, Paid, Contact for Pricing | Comprehensive browser-based video editing suite with great auto-subtitles, but can be more complex for quick social repurposing. | [.md](https://openaitools.app/tool/veed-io.md) |
| 4 | [Runway](https://openaitools.app/tool/runwayml) | 7,498,396 | +16.9% | Freemium, Paid, Contact for Pricing | Excels in cinematic generative AI video models, but provides less traditional timeline editing for standard marketing videos. | [.md](https://openaitools.app/tool/runwayml.md) |
| 5 | [Opus Clip AI](https://openaitools.app/tool/opus-clip-ai) | 5,111,309 | -0.5% | Freemium, Free Trial, Paid, Contact for Pricing | Powerful automated clipping for long-form podcasts, but offers less precise manual styling control over individual animated captions. | [.md](https://openaitools.app/tool/opus-clip-ai.md) |
| 6 | [Kapwing](https://openaitools.app/tool/kapwing-com) | 4,265,531 | -3.8% | Freemium, Contact for Pricing | AI-powered browser video editing and content creation for teams | [.md](https://openaitools.app/tool/kapwing-com.md) |
| 7 | [Descript](https://openaitools.app/tool/descript) | 3,267,817 | +11.1% | Freemium, Paid | Pioneers text-based video and audio editing via transcripts, but is less suited for automated prompt-driven promotional video creation. | [.md](https://openaitools.app/tool/descript.md) |
| 8 | [Renderforest](https://openaitools.app/tool/renderforest) | 2,608,672 | +1.5% | Freemium | AI creative suite for videos, logos, images and websites | [.md](https://openaitools.app/tool/renderforest.md) |
| 9 | [Synthesia](https://openaitools.app/tool/synthesia) | 1,804,463 | +7.5% | Freemium, Contact for Pricing | Focuses heavily on professional AI avatar presentation videos, lacking InVideo's broad stock media library and script-to-video templates. | [.md](https://openaitools.app/tool/synthesia.md) |
| 10 | [TopView.ai](https://openaitools.app/tool/topview-ai) | 1,653,060 | -10.2% | Freemium, Paid, Contact for Pricing | Specializes in AI-driven marketing video creation and automated ad scripts, but has a narrower general video editing scope. | [.md](https://openaitools.app/tool/topview-ai.md) |

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Source: https://openaitools.app/compare/invideo-vs-submagic

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