Pencil records 94,543 monthly visits with -14.1% month-over-month growth and Free Trial, Contact for Pricing pricing. Shutterstock AI Image Generator records 47,855,171 monthly visits with +3.2% growth and Paid pricing.
The AI operating system for marketing teams
Commercially licensed AI image generator aggregating frontier visual models with legal indemnification and stock asset integration.
| Dimension / Metric | | |
|---|---|---|
| Official Domain | trypencil.com | shutterstock.com |
| Pricing Model | Free Trial, Contact for Pricing | Paid |
| Monthly Visits | 94.54K (94,543) | 47.86M (47,855,171) |
| MoM Traffic Delta | -15.57K (-14.1%) | +1.49M (+3.2%) |
| Primary Market & Share | 🇬🇧 United Kingdom (35.4%) | 🇺🇸 United States (15.2%) |
| Direct Visits / mo | 43.57K | 12.47M |
| User Rating | 4.6 | 4.3 |
| Supported Platforms | Website | Website |
The AI operating system for marketing teams
Access models from OpenAI, Google, Adobe, Runway and Stability AI in one place, switching per asset with no vendor lock-in.
Generate static ads, lifestyle and product imagery, video variants, and animate or restyle existing assets from references.
SOC 2 Type II controls, a no-train data policy, full IP ownership of outputs, role-based permissions and audit-friendly procurement material.
Enforce brand standards and reuse reference images, characters and prompts so outputs stay on-brand across markets and teams.
Commercially licensed AI image generator aggregating frontier visual models with legal indemnification and stock asset integration.
Provides single-dashboard access to leading third-party visual models—including OpenAI GPT Image 2, Google Imagen 4 Ultra, Gemini 3.1 Flash, and Runway Gen-4—with an automated recommender that matches prompts to the best engine.
Attaches a commercial Shutterstock Standard License and $10,000 legal indemnification to every downloaded AI image, with full human-reviewed indemnification available on Enterprise and Business tiers.
Includes browser-based inpainting, magic object erasure, background removal, image reference guidance, and aspect-ratio canvas expansion that routes royalties directly to the original contributor when editing stock photos.
Displays stock photos, vectors, 3D assets, and AI generation options in one workflow, complemented by official ChatGPT and Claude connectors for conversational asset discovery.
Commercially safe generative AI studio with built-in copyright indemnification and native stock asset ecosystem integration.
Commercially safe generative AI studio with built-in copyright indemnification and native stock asset ecosystem integration.
SpecialistE-commerce focused visual editor specializing in product photography background removal and generative scenes.
SpecialistE-commerce focused visual editor specializing in product photography background removal and generative scenes.
SpecialistAll-in-one creative studio combining AI generation with robust photo editing and design tools.
SpecialistAll-in-one creative studio combining AI generation with robust photo editing and design tools.
Industry-leading image generator producing higher-fidelity visuals, though lacking native stock asset libraries and commercial indemnification.
Industry-leading image generator producing higher-fidelity visuals, though lacking native stock asset libraries and commercial indemnification.
Stock photo platform combining traditional licensed media search with native AI image generation capabilities.
Stock photo platform combining traditional licensed media search with native AI image generation capabilities.
Stock media platform offering text-to-image generation backed by commercial licensing support.
Stock media platform offering text-to-image generation backed by commercial licensing support.
SpecialistGenerate images, video and audio at scale with 50+ AI models
SpecialistGenerate images, video and audio at scale with 50+ AI models
AI ad generator for video and image creatives at scale
AI ad generator for video and image creatives at scale
AI creative engine for Meta and TikTok ad teams
AI creative engine for Meta and TikTok ad teams
All-in-one AI video agent that turns ideas into publish-ready videos
Your agentic creative canvas for AI image, video and story production
SpecialistBrowser-based AI design studio geared toward social graphics, marketing visuals, and image editing.
SpecialistBrowser-based AI design studio geared toward social graphics, marketing visuals, and image editing.
