Picsart records 16,511,620 monthly visits with +3.8% month-over-month growth and Freemium, Free Trial pricing. Variant records 57,617 monthly visits with -33% growth and Freemium pricing.
All-in-one AI creative studio for images, video, and design
Endless design options for your idea — just scroll
| Dimension / Metric | | |
|---|---|---|
| Official Domain | picsart.com | variant.com |
| Pricing Model | Freemium, Free Trial | Freemium |
| Monthly Visits | 16.51M (16,511,620) | 57.62K (57,617) |
| MoM Traffic Delta | +604.22K (+3.8%) | -28.38K (-33%) |
| Primary Market & Share | 🇮🇳 India (23.7%) | 🇺🇸 United States (40.5%) |
| Direct Visits / mo | 4.37M | 29.73K |
| User Rating | 4.2 | 4.1 |
| Supported Platforms | Website | Website |
All-in-one AI creative studio for images, video, and design
Generate images, video, and audio through one interface that exposes a large catalog of third-party AI models, letting you compare styles and quality without juggling separate accounts.
Crop, retouch, colour-grade, apply effects, and cut short videos with templates designed for social and marketing content.
Automatically cut subjects out of photos and swap in new backdrops or AI-generated scenes in a couple of clicks.
Start from hundreds of thousands of creator-made templates, stickers, fonts, and stock images for fast design work.
Endless design options for your idea — just scroll
Enter a brief idea and Variant produces a continuous stream of distinct design options, so exploration does not stall waiting for the next prompt.
Options are laid out for fast visual scanning, so you review directions by scrolling instead of describing changes in text.
Covering both web and app concepts, Variant helps you explore layout, interface and visual-styling directions for early product ideas.
Because direction changes happen visually, it is easy to bring several options into a stakeholder or client conversation and pick a path.
Industry-standard commercially safe generative AI and professional editing tools, but less focused on casual mobile creation.
Industry-standard commercially safe generative AI and professional editing tools, but less focused on casual mobile creation.
SpecialistExtensive AI video editing and timeline features, but less specialized for still image collage and photo manipulation.
SpecialistExtensive AI video editing and timeline features, but less specialized for still image collage and photo manipulation.
Describe your idea in chat and Lovable turns it into a working app or website
Describe your idea in chat and Lovable turns it into a working app or website
SpecialistExceptional for e-commerce product photography and background removal, but narrower focus than Picsart's broad creative studio.
SpecialistExceptional for e-commerce product photography and background removal, but narrower focus than Picsart's broad creative studio.
Solid cloud-based photo editing with layer support, but features less extensive mobile app functionality than Picsart.
Solid cloud-based photo editing with layer support, but features less extensive mobile app functionality than Picsart.
SpecialistStrong design templates and presentation creation, but less focused on advanced photo retouching and AI generation.
SpecialistStrong design templates and presentation creation, but less focused on advanced photo retouching and AI generation.
Reliable background removal and photo enhancement, but lacks Picsart's comprehensive graphic design and sticker community.
Reliable background removal and photo enhancement, but lacks Picsart's comprehensive graphic design and sticker community.
Describe an app in chat and ship it
The pro website builder with a design agent on a fully editable canvas
The pro website builder with a design agent on a fully editable canvas
Google's AI tool for generating mobile and web UI designs from prompts
Build websites and apps by chatting with AI in your browser
Build websites and apps by chatting with AI in your browser
SpecialistGreat for classic photo effects and collage making, but features less advanced generative AI art creation.
SpecialistGreat for classic photo effects and collage making, but features less advanced generative AI art creation.
