Runway records 7,498,396 monthly visits with +16.9% month-over-month growth and Freemium, Paid, Contact for Pricing pricing. Submagic records 651,688 monthly visits with -8.7% growth and Free Trial pricing.
Generative video, image, and audio tools built on frontier AI research
AI captions and edits that turn raw footage into viral shorts in minutes
| Dimension / Metric | | |
|---|---|---|
| Official Domain | runwayml.com | submagic.co |
| Pricing Model | Freemium, Paid, Contact for Pricing | Free Trial |
| Monthly Visits | 7.5M (7,498,396) | 651.69K (651,688) |
| MoM Traffic Delta | +1.09M (+16.9%) | -62.38K (-8.7%) |
| Primary Market & Share | 🇺🇸 United States (24.1%) | 🇺🇸 United States (21.9%) |
| Direct Visits / mo | 3.25M | 306.68K |
| User Rating | 4.6 | 4.3 |
| Supported Platforms | Website | Website |
Generative video, image, and audio tools built on frontier AI research
Type a prompt or upload a reference to produce short video clips with model options tuned for realism, motion, and prompt adherence.
Motion brush, camera controls, inpainting, and frame-level tools let you direct a generation rather than accept the first result.
Reach Runway's models and third-party models through the Dev platform to build media products and batch pipelines.
Build and share custom creative apps inside Runway without writing code, so teams standardize on repeatable workflows.
AI captions and edits that turn raw footage into viral shorts in minutes
Automatic transcription with animated caption styles modelled on proven viral formats, plus a custom-word dictionary and saved templates so your branding stays consistent.
Cuts, b-roll, motion graphics, auto-zoom, silence and bad-take removal, filler-word cleanup and background music are applied automatically, then remain fully editable in the browser.
Slice long recordings into standalone shorts and generate translated captions so a single video can be published to multiple language audiences.
Schedule and publish to TikTok, Reels, Shorts and other platforms, then track performance without leaving the tool. Brand kits keep logos and assets on hand.
Provides commercially safe generative video and image tools tightly integrated with professional creative workflows, though less experimental.
Provides commercially safe generative video and image tools tightly integrated with professional creative workflows, though less experimental.
A full-featured timeline editor with robust auto-captions, though it lacks specialized one-click long video repurposing workflows.
A full-featured timeline editor with robust auto-captions, though it lacks specialized one-click long video repurposing workflows.
Provides cinematic AI video generation and editing with a mobile-first focus, offering dynamic camera controls and stylized outputs.
Provides cinematic AI video generation and editing with a mobile-first focus, offering dynamic camera controls and stylized outputs.
Comprehensive browser-based video editing suite with great auto-subtitles, but can be more complex for quick social repurposing.
Comprehensive browser-based video editing suite with great auto-subtitles, but can be more complex for quick social repurposing.
Combines timeline video editing with agentic AI generation tools for marketing videos.
Combines timeline video editing with agentic AI generation tools for marketing videos.
SpecialistAggregates leading third-party video and image models into one unified generation interface.
SpecialistAggregates leading third-party video and image models into one unified generation interface.
Powerful automated clipping for long-form podcasts, but offers less precise manual styling control over individual animated captions.
Powerful automated clipping for long-form podcasts, but offers less precise manual styling control over individual animated captions.
Free / Open-sourceOffers complete local control over custom video diffusion pipelines, but requires steep technical setup compared to Runway's cloud suite.
Free / Open-sourceOffers complete local control over custom video diffusion pipelines, but requires steep technical setup compared to Runway's cloud suite.
SpecialistAI-powered browser video editing and content creation for teams
SpecialistAI-powered browser video editing and content creation for teams
Generates short cinematic video clips with strong character consistency, matching Runway's core text-to-video capabilities.
Generates short cinematic video clips with strong character consistency, matching Runway's core text-to-video capabilities.
Generates cinematic AI video clips from text and images, offering strong motion realism but fewer professional editing tools.
Generates cinematic AI video clips from text and images, offering strong motion realism but fewer professional editing tools.
Delivers exceptional visual fidelity and long motion consistency for text-to-video, though with a different interface and regional setup.
Delivers exceptional visual fidelity and long motion consistency for text-to-video, though with a different interface and regional setup.
