# Salesforce Agentforce (formerly Einstein) vs Third i

Salesforce Agentforce (formerly Einstein) records 111,910,743 monthly visits with +2.2% month-over-month growth and Freemium pricing. Third i records 4,361 monthly visits with -18% growth and Free Trial, Contact for Pricing pricing.

| Metric | [Salesforce Agentforce (formerly Einstein)](https://openaitools.app/tool/salesforce-einstein) | [Third i](https://openaitools.app/tool/thirdi) |
| :--- | :--- | :--- |
| Website URL | https://www.salesforce.com/agentforce/ | https://thirdi.ai |
| Categories | AI App Builder, AI Developer Tools, AI CRM, No-Code&Low-Code | AI Marketing, AI Advertising, AI Copilot, AI Ad Creative |
| Pricing Model | Freemium | Free Trial, Contact for Pricing |
| Monthly Visits | 111,910,743 | 4,361 |
| MoM Growth Rate | +2.2% | -18% |
| Primary Market | United States | India |
| Direct Visits | 60,741,009 | 1,701 |
| Review Score | 4.4 | 4.3 |
| Saved Count | 20 | 0 |
| Supported Platforms | Website | Website |

## Salesforce Agentforce (formerly Einstein)

Originally launched as Salesforce Einstein for predictive CRM scoring and later Einstein Copilot for conversational assistance, Salesforce's flagship AI platform is now led by Agentforce. Built natively into the Salesforce Platform and grounded in unified enterprise data via Data 360 (formerly Data Cloud), Agentforce moves beyond rigid decision-tree chatbots and passive text generators to deploy autonomous AI agents capable of reasoning through multi-step problems and executing real business actions around the clock.

At the core of the platform is the Atlas Reasoning Engine, which evaluates incoming customer requests or system triggers, retrieves verified context from CRM records and external APIs, formulates an execution plan, and invokes Salesforce Flows, Apex classes, MuleSoft connectors, or verified Model Context Protocol (MCP) servers. In 2026, Salesforce expanded the platform with Long-Horizon Runtime—enabling agents to pursue multi-day workflows with human-in-the-loop oversight—alongside Multi-Agent Orchestration, Agentforce Voice for natural phone interactions beyond legacy IVR, and Agent Optimizer for real-time observability.

Organizations can launch pre-built role agents in clicks using the low-code Agent Builder or customize deterministic logic with Agent Script. Out-of-the-box roles include Customer Service Agents, autonomous Sales Development Representatives (SDRs) that qualify leads and book meetings, Sales Coaches for interactive deal role-play, Commerce Personal Shoppers, and Employee Coworker agents embedded directly inside Slack and Salesforce clouds.

**Pricing & Plans:** Existing Enterprise+ customers can start free via Salesforce Foundations ($0); usage-based options include Flex Credits at $500 per 100,000 credits ($0.10 per standard action, $0.15 per voice action), $2 per customer conversation, or $2 per Help Agent resolution, while unmetered employee seat add-ons cost $125–$150/user/month and Max (Agentforce 1) Editions start at $550/user/month.

- **Atlas Reasoning Engine & Long-Horizon Runtime:** Deconstructs complex queries into multi-step action plans grounded in Data 360, retaining state across days or weeks to complete multi-touch operational workflows with human escalation guardrails.
- **Low-Code Agent Builder & Agent Script:** Configure custom agents, subagents, natural-language instructions, and deterministic guardrails using existing Salesforce Flows, Prompt Builder templates, Apex code, and MuleSoft APIs.
- **Multi-Agent Orchestration & MCP Interoperability:** Coordinate specialized subagents across departments and connect securely to external enterprise tools through verified Model Context Protocol (MCP) servers from AgentExchange partners.
- **Agentforce Voice & Omnichannel Deployment:** Replace rigid telephone IVR trees with low-latency conversational voice agents alongside unified deployments across web chat, WhatsApp, SMS, mobile apps, and Slack.
- **Pre-Built Role Agents & Agent Optimizer:** Deploy ready-made Service, SDR, Sales Coach, Buyer, and Merchandiser agents out of the box, then monitor resolution accuracy and bottlenecks in near real time with Agent Optimizer.

**Strengths:** Deep native access to Salesforce CRM objects, Flows, Apex logic, MuleSoft integrations, and Data 360 without brittle third-party syncing.; Flexible 2026 billing models let enterprises choose between per-action Flex Credits ($0.10/action), $2 per conversation, $2 per resolution, or unmetered per-user licenses.; Enterprise-grade Einstein Trust Layer enforces zero data retention with external LLM providers, PII masking, and toxicity detection.; Supports open multi-agent interoperability via Model Context Protocol (MCP) and Long-Horizon multi-day task execution.

**Limitations:** Consumption pricing across Flex Credits, Data 360 credits, and seat add-ons is complex to forecast and prevents mixing Flex Credits and Conversation meters in the same org.; Requires clean, well-structured Salesforce CRM and Data 360 governance to avoid inaccurate agent actions.; Full enterprise capabilities carry a steep total cost of ownership, with top-tier Max / Agentforce 1 editions reaching $550 per user per month.

[Profile (Markdown)](https://openaitools.app/tool/salesforce-einstein.md)

## Third i

Third i positions itself as a marketing operating system rather than another dashboard. The premise is that teams already have plenty of reporting: what they lack is something that keeps watching across channels, tells them what actually changed and why, and then carries out the resulting work. The platform connects Google Ads, Meta Ads, Google Analytics, LinkedIn Ads, TikTok Ads, Instagram and TikTok organic, and Shopify, so spend and revenue appear on the same row instead of across six browser tabs. First analysis typically lands within about six hours of connecting an account.

A distinctive element is its memory layer. You set goals and guardrails once — pipeline over impressions, campaigns that must never be paused, budget changes you can auto-approve — and every recommendation is checked against those rules and against what you already tried. That prevents the frustrating pattern of an AI repeatedly proposing a test you killed months ago. Around that sit watchers, analysers and doers: agents that monitor accounts, diagnose performance shifts, and produce the work.

Acting always requires approval. Third i prepares a change with its reasoning attached, and executes only after you sign off; it never makes an unapproved change. Usage runs on monthly credits, with exploration of existing results free and a flat monthly fee rather than a percentage of ad spend. For agencies, the value proposition is triage — a morning view that surfaces the three accounts needing attention out of eighteen.

**Pricing & Plans:** Free for 7 days with 60 credits and no card required. After the trial, monthly plans start from around $49/month for brands and $249/month for agencies, sized by how much analysis and reporting your team runs. Each paid action consumes 20 credits, failed actions are refunded in full, and exploring already-generated results is free. Custom plans are available for higher volume, more seats and advanced onboarding. Exact tier limits should be confirmed on the pricing page.

- **Cross-channel data connection:** Connects 10+ sources including Google Ads, Meta Ads, Google Analytics, LinkedIn Ads, TikTok Ads, Instagram organic, TikTok organic and Shopify, with custom connectors built on request.
- **Intelligent memory and guardrails:** Remembers goals, constraints and past decisions, so recommendations are checked against your rules and against experiments you already ran and rejected.
- **Daily Morning Brief:** A Daily Pulse waiting when you log in, showing what moved yesterday against the previous week — revenue included — and which accounts moved.
- **Analysers for creative, keywords, social and audience:** Purpose-built analysers cover creative performance, search and keywords, organic social, campaign performance and audience insights.
- **Approval-gated agent actions:** Third i prepares budget shifts, paused ads, scheduled posts and reports with its reasoning attached, and only executes once you approve, adjust or hold.
- **MCP access from ChatGPT, Claude and other agents:** Add third i as an MCP connector and query performance, creative and reports from ChatGPT, Claude, Gemini, Grok, Perplexity, Hermes or your own agent. Ad-platform credentials never reach the AI vendor.

**Strengths:** Unifies paid, organic, content and revenue data so spend and revenue sit on the same row; Memory layer prevents re-proposing experiments you already ran and rejected; Action-oriented: it prepares real changes and executes them after approval rather than only reporting; Flat monthly credits instead of a percentage of ad spend, with free exploration of generated results

**Limitations:** Credit-based metering can be hard to forecast for teams running many analyses; Advanced value is concentrated in brands spending at scale (roughly $50k+/month) and agencies with 10+ accounts; It is a coordination and insight layer, not a replacement for the ad platforms themselves

[Profile (Markdown)](https://openaitools.app/tool/thirdi.md)

## Frequently Asked Questions

### How do Salesforce Agentforce (formerly Einstein) and Third i compare in monthly traffic?

Salesforce Agentforce (formerly Einstein) has 111,910,743 monthly visits, while Third i has 4,361. Traffic estimates describe audience size, not product quality.

### How do their growth rates compare?

Salesforce Agentforce (formerly Einstein) has a month-over-month growth rate of +2.2%; Third i has -18%.

### How does pricing compare?

Salesforce Agentforce (formerly Einstein): Freemium. Existing Enterprise+ customers can start free via Salesforce Foundations ($0); usage-based options include Flex Credits at $500 per 100,000 credits ($0.10 per standard action, $0.15 per voice action), $2 per customer conversation, or $2 per Help Agent resolution, while unmetered employee seat add-ons cost $125–$150/user/month and Max (Agentforce 1) Editions start at $550/user/month. Third i: Free Trial, Contact for Pricing. Free for 7 days with 60 credits and no card required. After the trial, monthly plans start from around $49/month for brands and $249/month for agencies, sized by how much analysis and reporting your team runs. Each paid action consumes 20 credits, failed actions are refunded in full, and exploring already-generated results is free. Custom plans are available for higher volume, more seats and advanced onboarding. Exact tier limits should be confirmed on the pricing page.

## Alternatives

| # | Tool Name | Monthly Visits | MoM Growth Rate | Pricing Model | Summary | Profile (Markdown) |
| :--- | :--- | :--- | :--- | :--- | :--- | :--- |
| 1 | [Zapier](https://openaitools.app/tool/zapier-com) | 5,065,248 | +0.4% | Freemium, Free Trial, Paid | Automate work across thousands of apps — no code required | [.md](https://openaitools.app/tool/zapier-com.md) |
| 2 | [Intercom](https://openaitools.app/tool/intercom-com) | 4,471,110 | +2.7% | Free Trial, Paid | Exceptional customer support and helpdesk workflow automation, but less suited for broad enterprise CRM and sales execution. | [.md](https://openaitools.app/tool/intercom-com.md) |
| 3 | [Gong – Revenue AI OS](https://openaitools.app/tool/gong-io) | 2,337,769 | +3% | Contact for Pricing | Superior revenue intelligence and call analytics, but specialized for sales insights rather than general agentic workflow automation. | [.md](https://openaitools.app/tool/gong-io.md) |
| 4 | [MindStudio](https://openaitools.app/tool/mindstudio) | 1,793,337 | +14.2% | Contact for Pricing | Visual no-code builder for custom AI agents, but lacks Salesforce's native enterprise data connectors and CRM structure. | [.md](https://openaitools.app/tool/mindstudio.md) |
| 5 | [Attio](https://openaitools.app/tool/attio) | 1,652,928 | -4.2% | Free Trial, Contact for Pricing | Modern customizable CRM with built-in AI agents, but lacks the massive enterprise ecosystem and scale of Salesforce. | [.md](https://openaitools.app/tool/attio.md) |
| 6 | [Triple Whale](https://openaitools.app/tool/triple-whale) | 1,594,461 | +1.1% | Freemium, Paid | Know what's actually working in your ecommerce business — and act on it instantly. | [.md](https://openaitools.app/tool/triple-whale.md) |
| 7 | [Nas.com](https://openaitools.app/tool/nas-com) | 699,254 | -11.1% | Contact for Pricing | AI marketing agents that run your growth while you stay in control | [.md](https://openaitools.app/tool/nas-com.md) |
| 8 | [Chatbase](https://openaitools.app/tool/chatbase) | 396,383 | -7% | Freemium, Paid | Simple no-code AI chatbot deployment, but less equipped for complex enterprise-grade CRM automation and multi-system agents. | [.md](https://openaitools.app/tool/chatbase.md) |
| 9 | [Sierra](https://openaitools.app/tool/sierra) | 341,072 | +16.4% | Contact for Pricing | Delivers exceptionally polished customer service agents, but focuses on bespoke conversational AI rather than broad CRM workflows. | [.md](https://openaitools.app/tool/sierra.md) |
| 10 | [Holo](https://openaitools.app/tool/holo) | 303,805 | +44.8% | Paid | Your whole marketing department, on autopilot | [.md](https://openaitools.app/tool/holo.md) |

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Source: https://openaitools.app/compare/salesforce-einstein-vs-thirdi

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