Offers advanced no-code form customization and robust database integrations, but with slightly less automated AI generation.
forms.app records 987,157 monthly visits with -11.2% month-over-month growth and Freemium, Paid pricing. Hex records 782,737 monthly visits with +10.8% growth and Freemium, Free Trial, Paid, Contact for Pricing, Free pricing.

An agentic analytics platform that turns questions into governed, trusted answers
| Dimension / Metric | ![]() | |
|---|---|---|
| Official Domain | forms.app | hex.tech |
| Pricing Model | Freemium, Paid | Freemium, Free Trial, Paid, Contact for Pricing, Free |
| Monthly Visits | 987.16K (987,157) | 782.74K (782,737) |
| MoM Traffic Delta | -124.04K (-11.2%) | +76.58K (+10.8%) |
| Primary Market & Share | 🇧🇷 Brazil (26.1%) | 🇺🇸 United States (64.1%) |
| Direct Visits / mo | 595.53K | 621.75K |
| User Rating | 4.2 | 4.7 |
| Supported Platforms | Website | Website |
Build forms, surveys and quizzes in seconds — with unlimited free responses
Assemble forms, surveys, quizzes and polls visually, then brand them with custom themes and your own domain.
Describe what you need and the AI drafts the full form; it can also rephrase questions and generate multiple-choice answer options.
Automate the path from submission to spreadsheet, CRM or internal system without manual copying.
Start from reviewed templates for applications, bookings, feedback, HR, events and interactive quizzes.

An agentic analytics platform that turns questions into governed, trusted answers
Ask a question in plain language and get a reasoned answer with the SQL, charts and tables behind it, available in the Hex workspace, in Slack and from developer tools.
Write SQL, Python and R side by side in one project, then turn cells into interactive, parameterised data apps and dashboards without a separate BI authoring tool.
Centralise metrics, semantics and corporate definitions so answers stay consistent, and see exactly where the agent lacked grounding so you can fix it.
Run graded, rubric-based test suites against the agent to measure answer quality and catch regressions as your data and context evolve.
Offers advanced no-code form customization and robust database integrations, but with slightly less automated AI generation.
Faster for ad hoc statistical analysis and data visualization from natural language, but lacks Hex's robust notebook workflows.
Faster for ad hoc statistical analysis and data visualization from natural language, but lacks Hex's robust notebook workflows.
SpecialistFocuses heavily on end-to-end encryption and privacy, trading some ease of design for high-security data collection.
SpecialistFocuses heavily on end-to-end encryption and privacy, trading some ease of design for high-security data collection.

Provides seamless AI-native form generation from text prompts, matching forms.app's speed with cleaner modern layouts.

SpecialistExcels at building interactive quizzes and polls for lead capture, offering richer marketing funnel features than forms.app.
SpecialistExcels at building interactive quizzes and polls for lead capture, offering richer marketing funnel features than forms.app.

Free AI form builder for humans and AI agents

SpecialistOffers a spreadsheet-based interface with live data and Python execution, but lacks Hex's structured data app builder.
SpecialistOffers a spreadsheet-based interface with live data and Python execution, but lacks Hex's structured data app builder.
Free / Open-sourceAn open-source form builder offering AI assistance and unlimited submissions, ideal for self-hosting and data privacy.

Simpler plain-English querying and dashboard generation for databases, but lacks Hex's advanced polyglot notebook environment.
Simpler plain-English querying and dashboard generation for databases, but lacks Hex's advanced polyglot notebook environment.

Automates survey creation and response analysis using AI, closely matching forms.app's core survey generation workflow.
Automates survey creation and response analysis using AI, closely matching forms.app's core survey generation workflow.
SpecialistSpecializes in embedded white-label customer dashboards, but less suited for internal data team ad hoc analysis than Hex.
SpecialistSpecializes in embedded white-label customer dashboards, but less suited for internal data team ad hoc analysis than Hex.

Focuses heavily on governed semantic layers and audited SQL generation, but lacks Hex's interactive data app builder.
Focuses heavily on governed semantic layers and audited SQL generation, but lacks Hex's interactive data app builder.