Build powerful forms, surveys and quizzes with AI in minutes
forms.app records 987,157 monthly visits with -11.2% month-over-month growth and Freemium, Paid pricing. ZapForm records 0 monthly visits with -100% growth and Freemium, Paid pricing.

AI forms that capture, qualify and convert leads
| Dimension / Metric | ![]() | |
|---|---|---|
| Official Domain | forms.app | zapform.ai |
| Pricing Model | Freemium, Paid | Freemium, Paid |
| Monthly Visits | 987.16K (987,157) | 0 (0) |
| MoM Traffic Delta | -124.04K (-11.2%) | -1.36K (-100%) |
| Primary Market & Share | 🇧🇷 Brazil (26.1%) | 🌐 Global (—) |
| Direct Visits / mo | 595.53K | 0 |
| User Rating | 4.2 | 4.2 |
| Supported Platforms | Website | Website |
Build forms, surveys and quizzes in seconds — with unlimited free responses
Assemble forms, surveys, quizzes and polls visually, then brand them with custom themes and your own domain.
Describe what you need and the AI drafts the full form; it can also rephrase questions and generate multiple-choice answer options.
Automate the path from submission to spreadsheet, CRM or internal system without manual copying.
Start from reviewed templates for applications, bookings, feedback, HR, events and interactive quizzes.

AI forms that capture, qualify and convert leads
Describe a campaign and ZapForm drafts a high-converting lead capture form, cutting setup from hours to minutes.
Responses stream in live with AI-enhanced data hygiene that removes duplicates and junk so only ICP-matching leads reach your pipeline.
Behaviour-based scoring and tags sort inbound leads so your team knows who to contact first.
Lead data is encrypted and auto-synced into 100+ connected tools including CRM platforms, Google Suite and calendars.
Build powerful forms, surveys and quizzes with AI in minutes
SpecialistFocuses heavily on end-to-end encryption and privacy, trading some ease of design for high-security data collection.
SpecialistFocuses heavily on end-to-end encryption and privacy, trading some ease of design for high-security data collection.

SpecialistDescribe your form, let AI build it

SpecialistAI quiz, poll and survey builder that turns traffic into leads
SpecialistAI quiz, poll and survey builder that turns traffic into leads

Free AI form builder for humans and AI agents
Free / Open-sourceOpen-source form builder with AI assistance and unlimited responses

SpecialistBuild high-converting AI forms, surveys, and quizzes in seconds
SpecialistBuild high-converting AI forms, surveys, and quizzes in seconds

Conversational AI forms that ask and answer questions

SpecialistAI form builder that turns plain-language prompts into high-converting conversational forms

Free / Open-sourceLow-code forms and workflow automation with AI-assisted form building
Free / Open-sourceLow-code forms and workflow automation with AI-assisted form building
SpecialistConversational AI form builder that asks follow-up questions