Allspark 3.0

Allspark is Azira's audience platform for marketers who want to plan and target using real-world behavior. Instead of guessing from a single data source, teams can query large, privacy-conscious datasets covering visitation patterns, purchase behavior, and points of interest to build precise audience segments. The sign-in portal at getallspark.com is where existing customers access the visualization and activation workspace.

Azira markets Allspark as part of a broader solution suite that also includes Azira Insights (analytics and reports), Azira Campaigns (omni-channel activation), and Azira Measurement (foot-traffic lift). Allspark sits at the center of audience creation — turning mobility and transaction signals into curated segments that can be pushed into campaigns across display, CTV, DOOH, and social channels.

The underlying data footprint is large: Azira cites trillions of global mobility signals, tens of billions of consumer transactions, tens of millions of points of interest, and coverage across dozens of countries. Because the product is sold to enterprises, agencies, and destination-marketing teams, it is quote-based rather than self-serve, and access is granted through the customer portal.