Applitools Eyes is the core visual validation product in the Applitools platform. Instead of comparing screenshots pixel by pixel, Eyes uses Visual AI models trained over more than a decade to emulate how a human eye and brain judge a screen. That means dynamic content, antialiasing differences and tiny rendering shifts no longer raise false positives, while genuine layout breaks, overlapping elements, missing content and accessibility issues are still surfaced clearly.
Eyes works by capturing the DOM state in a single test run and then re-rendering it instantly across dozens of browser, viewport and mobile device combinations through the Ultrafast Grid. Teams can drive it from existing test code through SDKs and integrations with frameworks such as Playwright, Selenium and Cypress, or use recorders and NLP-based authoring to build coverage without writing test code. Figma designs and Storybook components can be validated before they are assembled into full pages.
The product is positioned for enterprise governance: private cloud or on-premises deployment, SSO/SAML, ISO 27001 and SOC 2 Type II compliance, and a new emphasis on giving coding agents deterministic visual ground truth so AI-generated UI changes can be verified rather than guessed at. A free trial and a paid Starter plan start the ladder, with Professional and Enterprise tiers quoted individually.