Blue Bagels

Blue Bagels is a direct-response creative and conversion-rate optimisation agency serving DTC and e-commerce brands that already invest heavily in paid traffic. Rather than selling audits or isolated tests, it positions its work around the idea that funnels leak because the buying argument is unclear, and that ad creative, landing pages and conversion work should be designed and tested together as one system.

The service combines three deliverables. Direct-response ad creative covers static, UGC, native, video and hybrid formats built around strong hooks and sharper angles. Landing experiences include VSL funnels, advertorials, product pages, listicles and quiz-led journeys tuned for cold or warm traffic. Funnel clarity work uses behaviour tracking, research and diagnostics to find hesitation points and drop-offs, and that becomes a prioritised experimentation roadmap. The agency also states it uses AI internally to identify winning strategies faster than manually iterating on tests.

The TRUE method frames the process in four steps: understand real buyer behaviour, reveal motivation and hesitation, uncover high-impact funnel levers, then experiment, strengthen and scale. Blue Bagels says it reports revenue-first metrics such as ROAS, MER, revenue per visitor, conversion rate, CAC and LTV rather than traffic or CTR vanity numbers, and claims measurable lift within weeks. Work is priced per project after a strategy call or growth plan, so there is no public rate card.