Brand Analyzer by DataEase AI

Brand Analyzer is a free diagnostic tool built by DataEase AI. You submit a website and it returns a 0-100 score that breaks down how visible and well-defined the brand is across both classic search and AI-driven answer surfaces. The scoring covers seven dimensions, including traditional SEO signals as well as GEO (generative engine optimization) and AEO (answer engine optimization) factors that decide whether an assistant can identify, describe and cite the brand correctly.

Alongside the numeric score, the tool runs a live "does AI know this brand?" probe, which checks whether major models such as ChatGPT, Claude, Perplexity and Google AI Overviews can recognise the entity. Results can be browsed by category — more than twenty sectors are represented, from SaaS and healthcare to manufacturing and government — and by brand tier, from iconic brands down to early-stage companies. A recent-analyses feed shows how other sites scored, which makes the output easier to interpret in context.

Because it is a free public tool, Brand Analyzer is best used as a starting triage: it highlights where a brand is invisible or ambiguous to AI systems, and where the weakness lies. Treat the score as a directional indicator rather than a certified benchmark, and re-run the analysis after making structural changes to titles, structured data, content depth and third-party citations. The tool is a DataEase AI product, and DataEase also offers paid brand-tracking services for monitoring mentions across assistants.