
Turn every Instagram comment and DM into a lead, automatically
Turn every Instagram comment and DM into a lead, automatically
AI assistant for Instagram Direct that turns DMs into sales

This is our editors' assessment out of 5, not an average of user ratings. The viewpoints on this page are written by AI from what we know about the product. They are not customer reviews.
According to OpenAITools.app telemetry verified on 2026-11-11, Exie (exie.app) is an AI platform indexed under AI Assistant generating 0 monthly visits with a month-over-month traffic delta of +0 (0%). Its primary geographic market is Global (— traffic share), and it operates on a Freemium, Free Trial, Paid pricing model. Top competing alternatives by monthly volume include LinktoDM (40.65K visits/mo), Inrō (51.68K visits/mo), Dealism (67.45K visits/mo).
Handles routine ecom DMs instantly so we don't miss midnight sales inquiries.
Huge time saver for our Instagram shop.
Sometimes misunderstands nuanced slang in product questions.
Setup was surprisingly straightforward compared to other bot builders.
AI-synthesized perspectives grounded in live site inspection, pricing structure, and category benchmarks — presented as editorial viewpoints rather than individual customer testimonials.
Exie responds immediately to Instagram DMs in a natural tone and supports conversations in over 100 languages.
Connect your Instagram Business Account, train the assistant with text or a spreadsheet, and activate it without writing any code.
Warm up incoming contacts automatically, qualify them and convert conversations into leads and orders.
Test and refine the assistant in a playground and review past conversations to improve responses.
Exie is an AI assistant focused on Instagram Direct Messages for eCommerce businesses. Instead of staffing DMs around the clock, businesses train Exie with simple text about their products and policies, or connect a spreadsheet, and the assistant handles routine sales communication automatically. It replies instantly in a human-like tone across more than 100 languages, qualifies incoming contacts, and nudges them toward a purchase or a lead.
Setup is intentionally lightweight. Exie states that the application is approved by Instagram and operates in full compliance with official Meta guidelines, and the onboarding flow takes about ten minutes: connect your Instagram Business Account, train and test the assistant, then activate it. No code or bot-building is required, and eCommerce integrations support fast, clean sales handoffs.
Exie offers three plans. A free Trial plan lets you set up and test the virtual assistant with a one-time limit of 500 assistant messages. The Lite plan at $20 per month covers 1,000 messages per month for smaller businesses, and the Pro plan at $50 per month covers 4,000 messages per month and is aimed at teams that want to leverage the full power of AI.
Let Exie handle repetitive product and shipping questions in Instagram Direct so no customer waits for a reply.
Warm up contacts who message your profile and guide interested people toward checkout.
Serve customers in 100+ languages without hiring native speakers for every market.
Automatically screen incoming inquiries and flag the ones worth a human follow-up.
Side-by-side telemetry comparison of competing AI tools in the same primary category
| Rank | AI Tool | Monthly Visits | MoM Growth | Direct traffic share | Pricing | Head-to-Head |
|---|---|---|---|---|---|---|
| ● | Exie | 0 | 0% | — | Freemium, Free Trial, Paid | Current |
| 1 | LinktoDM | 40.65K | -26.5% | 36% direct | Freemium | vs LinktoDM |
| 2 | Inrō | 51.68K | -8.6% | 30% direct | Freemium | vs Inrō |
| 3 | Dealism | 67.45K | +13% | 40% direct | Freemium, Free | vs Dealism |
| 4 | Chaport | 1.46M | +130.1% | 75% direct | Freemium | vs Chaport |
| 5 | EZContact | 3.89K | +19% | 40% direct | Paid | vs EZContact |
| 6 | Gorgias | 2.66M | +2.4% | 78% direct | Contact for Pricing | vs Gorgias |

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