MP Manager installs as a Chrome extension and overlays an analytics layer directly onto Wildberries product and advertising pages. Instead of exporting spreadsheets, sellers see competitor revenue, order counts, price and stock history, buyout percentages and per-warehouse stock breakdowns as they browse. The extension also decodes advertising placements: real bid levels by keyword, keyword frequency across week, month and three-month windows, average cost per view and per click, average click-through rate, and which keywords trigger promoted placements in Search, Catalog and Auto placements.
On the advertising side, the tool positions itself as an official Wildberries partner that manages campaigns 24/7 through the official API — no unofficial workarounds that risk the seller account. Rates refresh roughly every 30 seconds, campaigns run against targeted keyword presets so reach is not lost, and the service reports on performance through more than 20 report types. Forecasting of impressions and orders is built in, and the platform offers a set of bidding strategies driven by automated algorithms so sellers do not have to watch bid levels manually.
The combination makes MP Manager most valuable to active Wildberries sellers — particularly those running paid promotion at meaningful volume — who want both a competitive intelligence layer and an automation layer in the same place. The product is Russian-language and tailored to the Wildberries ecosystem specifically, so it is not relevant to sellers on other marketplaces. Pricing is not published on the extension listing; the vendor directs users to contact mpmgr.ru for plan and rate details.
