Obsess AI is built specifically for the Shopify ecosystem rather than as a generic marketing tool. It ships as two separate Shopify apps that can be installed independently or together. The first, SEO & Content, focuses on being discovered: it writes blog posts, product descriptions, collection pages, and metadata, runs keyword research, and audits the store for search problems it can then fix. The second, Store Designer, focuses on how the storefront looks and works, letting merchants request changes in their own words and preview them on their real pages before publishing.
A distinctive part of the product is visual. SEO & Content takes the product photos a store already owns and turns them into styled scenes and short videos for product pages and social Reels, reducing the need for new photography. Store Designer builds on that by giving every product a coordinated "shop the look" arrangement, so shoppers are nudged toward buying a full outfit or set.
Obsess AI stresses control throughout. Content fixes are shown for approval before they run and can be reversed, autopilot publishes only after being switched on, and design changes appear on your own pages first and are added as app blocks you place, with one-press undo. Pricing follows a credit model: SEO & Content has monthly plans from roughly $9 to $299, while Store Designer has no monthly fee and charges only for the AI work you use.
