Recibo is a sales and distribution automation suite for consumer-goods businesses, covering the full route to market from head office to the store shelf. Field teams get a mobile app for attendance, beat plans, order capture, van sales and merchandising, while managers work from a web portal with secondary-sales dashboards, cross-platform analytics and MIS reporting across SFA, DMS and ERP data.
What distinguishes Recibo is how heavily AI is applied to everyday retail execution. Order suggestions are generated store by store from historical buying patterns, seasonality and stock movement, so reps walk in with a recommended basket instead of guessing. Route plans re-optimise as the day unfolds — factoring visit priority and geolocation — and image recognition turns shelf photos into data on availability, facing counts, misplaced SKUs and promotional displays, scoring each store against its planogram.
The platform also layers in accountability tools: facial-recognition attendance, geo-tagged visit verification and image capture for customer activities. On the commercial side it handles order management, distributor management, FIFO inventory, batch-wise products, GST invoicing and van sales, with data hygiene functions that validate GST, PAN and Aadhaar identifiers and detect duplicates. Recibo is delivered by Eazy and is offered as Business, Growth and Enterprise plans with per-user monthly pricing in India and custom quotes for larger or international deployments.