01
CraftOfficial
703.4K/mo
Offers a polished visual document workspace with rich media blocks, but lacks Reflect's dedicated local Markdown file storage.
AI AssistantEditorial score: 4.6Freemium+8.9%
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Open-source note-taking with backlinks, local Markdown and optional AI
Monthly Visits
44.61K
Month-over-month growth
-20.41K
Velocity: -31.4%
Direct traffic share
73%
Direct traffic is not a user-retention measure.
Primary Market
🇺🇸United States
share: 20.3%
Monthly Visits
44.61K
Month-over-month growth
-20.41K
Velocity: -31.4%
Direct traffic share
73%
Direct traffic is not a user-retention measure.
Primary Market
🇺🇸United States
share: 20.3%
Traffic history
Estimated monthly website visits
- 59,065—
- 65,020+10.1%
- 44,609-31.4%
Similarweb estimates for this domain, not active users. Only available observation months are shown; collection date is separate from the traffic period.
Collected Nov 11, 2026
https://reflect.app
Open Live Site 
4.5 / 5Editorial ScoreWhat it's based on
This is our editors' assessment out of 5, not an average of user ratings. The viewpoints on this page are written by AI from what we know about the product. They are not customer reviews.
Key Facts & Telemetry Summary
According to OpenAITools.app telemetry verified on 2026-11-11, Reflect (reflect.app) is an AI platform indexed under AI Note Taker generating 44.61K monthly visits with a month-over-month traffic delta of -20.41K (-31.4%). Its primary geographic market is United States (20.3% traffic share), and it operates on a Freemium pricing model. Top competing alternatives by monthly volume include Craft (703.42K visits/mo), Capacities (339.4K visits/mo), Mem.ai (137.46K visits/mo).
Why Choose Reflect
- +Fast, minimalist interface that stays out of the way while you write
- +Backlinks and graph view make connections visible without manual organizing
- +Notes stored as portable local Markdown files you fully own
- +AI is optional and runs on your own API key, so you control provider and cost
Watchouts & Trade-offs
Multi-Angle Perspectives
AI Synthesis@dan_196
Best second brain setup I've used so far.
@sam_119
Local markdown files give ultimate peace of mind.
@alex_561
Traffic Acquisition Breakdown
Traffic sourcesDirect traffic share73%
Referrals3.4%
Email / Newsletter1.6%
Direct Visits
32.57K
Referral Visits
1.52K
Email Visits
735
About Reflect
01
Backlinks and graph view
Link notes together and watch a visual graph of ideas form, so related thoughts stay discoverable without manual filing.
02
Local Markdown files
Your notes live as plain Markdown in a folder you choose, making them portable, inspectable and easy to back up or version.
03
Daily notes and instant capture
Start every day with today's note, and save web clips, screenshots and audio memos the moment inspiration hits.
04
Bring-your-own-key AI
Optionally connect your own API key to transcribe speech, ask questions across your notes, summarize text and improve your writing, with answers linked to sources.
05
Flexible sync across Apple devices
Read and write on Mac, iPhone and iPad, choosing iCloud Drive or Git as your sync layer.
Reflect is a note-taking app designed for people who think in connections rather than folders. Instead of a rigid hierarchy, it centers on daily notes, backlinks and a graph view, so ideas resurface naturally as your archive grows. Notes are written in Markdown and, with Reflect Open, stored as local files in a folder you choose — which means you can open them in any editor, back them up, or version them with Git.
The current generation, Reflect Open, is open source and free on Mac, while the iPhone and iPad apps are available through a paid subscription. Sync is your choice: iCloud Drive or Git. Classic Reflect is still maintained, and existing subscribers can migrate their notes without altering the originals.
Frequently Asked Questions about Reflect
Reflect Open is free on Mac with no subscription. The iPhone and iPad apps require a paid subscription priced locally in the App Store, and AI usage is billed separately by whichever API provider you connect.
Top 11 Reflect Alternatives & Competitors
Side-by-side telemetry comparison of competing AI tools in the same primary category
