Lensa

Lensa is a mobile AI photo editor built by Prisma Labs, the team behind the well-known Prisma app. It focuses on making everyday phone photos look polished and on-trend without any editing skills, packaging its tools as one-tap effects, presets and beauty controls that are designed for social media output.

The product centres on four main areas: trendy visual effects such as Golden Hour, Halo Flash and Y2K Digicam; a beauty toolkit with retouching, hair boost and makeup; an eraser that removes unwanted objects and rebuilds the background with AI; and an enhancer that upscales crops and repairs bad lighting. A hair try-on feature lets users preview cosmetic changes before committing to them.

Lensa reports tens of millions of downloads and markets itself to creators and casual users who want a feed-worthy result quickly. It is a freemium app: the core editing experience is free, while premium effects, advanced tools and higher-quality exports are unlocked through in-app purchases.