Delineate

Delineate reads your store's data, surfaces the tests with the highest expected leverage, explains why they are worth running, and executes them after your approval.

Guidance toward price points that grow both revenue and profit, so you attract more buyers without sacrificing margin.

Discover which headlines, images and descriptions actually resonate, and refine each element to raise profit per page view.

Instantly create new product visuals with AI — such as adding a person holding the product — and test them instead of paying for new photography.

Set the objective — revenue per visit, gross profit, conversion rate or average order value — and let the system shape every test around it.

A free Shopify app provides a direct installation path for ecommerce stores wanting to run tests without bespoke integration work.